OLIVER

MediaCampaignPlanner

£60–85k ~AI est. London, United Kingdom Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Media Campaign Planner at OLIVER. Skills: Media campaign planning, Paid media execution, Client relationship management, AI integration. Own the campaign calendar. Manage media budgets across channels”

What You'll Achieve.

Campaigns hit or exceed KPIs; Client feels informed; Client feels strategically supported; Improve ROAS over time; Improve traffic over time; Improve brand performance over time

Industry & Context.

Problems you'll solve

Data-driven decision making; Problem breakdown; Systematic resolution

What They're Looking For.

Must Have

Proven experience planning paid media campaigns, Experience managing D2C media campaigns, Working knowledge of UK media landscape, Experience acting as senior client liaison, Ability to build client relationships, Working knowledge of Excel, Translate complex data to recommendations, Experience managing multi-channel media budgets, Experience handling vendor invoicing, Ability to manage multiple campaigns, Experience working across cross-functional teams, Professional proficiency in English, Advanced use of Gen AI tools, Experience building AI-assisted workflows, Ability to guide others on AI use, Agentic approach to campaign challenges, Rigorous human oversight of AI outputs, Experience in consumer electronics, Experience in technology, Experience in retail media environments

Nice to Have

Professional proficiency in Korean, Familiarity with Magento, Knowledge of retail media strategy, Knowledge of measurement frameworks

What You'll Do.

Own the campaign calendar

Manage media budgets across channels

Coordinate media buying partners

Report on outcomes to stakeholders

Act as liaison between client and agencies

Ensure communication and alignment

Present campaign data

Provide reports on progress

Make data accessible and actionable

Build long-term client relationships

Identify new opportunities

Analyse target audience behaviour

Inform channel strategy

Inform messaging strategy

Conduct competitor research

Research category trends

Leverage data platforms for insight

Develop media strategies

Balance brand awareness objectives

Balance conversion objectives

Recommend optimal channel mixes

Recommend campaign timing

Integrate trends into proposals

Allocate spend efficiently

Adjust allocations based on data

Oversee budget tracking

Provide detailed cost breakdowns

Manage invoicing and payment

Ensure financial accuracy

Collaborate with internal teams

Collaborate with media buying partners

Brief campaigns clearly

Execute campaigns to specification

Communicate briefs with targets

Provide execution guidelines

Manage and monitor campaigns

Monitor real-time performance

Adjust targeting strategies

Adjust bidding strategies

Adjust creative strategies

Adjust channel strategies

Analyse creative formats

Analyse keyword performance

Analyse audience targeting

Coordinate with designers

Coordinate with media partners

Coordinate with platform contacts

Ensure flawless execution

Deliver performance reports

Use performance data to refine strategies

Inform future planning cycles

Lead post-campaign reviews

Generate clear learnings

Generate optimisation recommendations

Coordinate across creative teams

Coordinate across production teams

Coordinate across data teams

Coordinate across platform teams

Keep internal delivery aligned

Ensure internal schedules align

Ensure internal priorities align

Ensure internal outputs align

How You'll Work.

Team & Collaboration

Cross-functional teams; Internal teams; Creative teams; Production teams; Data teams; Platform teams; Agency partners

Communication Scope

Client meetings; Performance reviews; Presentations

Process & Methodology

Campaign planning, Budget management, Performance tracking, Timeline management

Full Job Description

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Media Campaign Planner Location: London, United Kingdom About the role: This is a senior campaign management role sitting at the intersection of client partnership, media strategy, and performance delivery. You'll own the campaign calendar, manage media budgets across channels, coordinate media buying partners, and report on outcomes to senior stakeholders — all while maintaining the rigour and responsiveness that a high-volume, always-on media environment demands. Success in this role looks like campaigns that consistently hit or exceed KPIs, a client that feels well-informed and strategically supported, and a clear, data-driven improvement in ROAS, traffic, and brand performance over time. What you will be doing: Client Management: Act as the key liaison between the client's UK office, HQ, and agencies — ensuring seamless communication and strategic alignment across all campaign activity Lead regular client meetings to review campaign goals, performance data, and feedback — presenting clearly and confidently to senior stakeholders Provide timely reports on campaign progress and budget utilisation, making complex data accessible and actionable Build long-term client relationships and proactively identify new opportunities to deliver value Market and Audience Analysis: Analyse target audience behaviour an

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