OLIVER
MediaCampaignPlanner
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“Media Campaign Planner at OLIVER. Skills: Media campaign planning, Paid media execution, Client relationship management, AI integration. Own the campaign calendar. Manage media budgets across channels”
What You'll Achieve.
Campaigns hit or exceed KPIs; Client feels informed; Client feels strategically supported; Improve ROAS over time; Improve traffic over time; Improve brand performance over time
Industry & Context.
Data-driven decision making; Problem breakdown; Systematic resolution
What They're Looking For.
Must Have
Proven experience planning paid media campaigns, Experience managing D2C media campaigns, Working knowledge of UK media landscape, Experience acting as senior client liaison, Ability to build client relationships, Working knowledge of Excel, Translate complex data to recommendations, Experience managing multi-channel media budgets, Experience handling vendor invoicing, Ability to manage multiple campaigns, Experience working across cross-functional teams, Professional proficiency in English, Advanced use of Gen AI tools, Experience building AI-assisted workflows, Ability to guide others on AI use, Agentic approach to campaign challenges, Rigorous human oversight of AI outputs, Experience in consumer electronics, Experience in technology, Experience in retail media environments
Nice to Have
Professional proficiency in Korean, Familiarity with Magento, Knowledge of retail media strategy, Knowledge of measurement frameworks
What You'll Do.
Own the campaign calendar
Manage media budgets across channels
Coordinate media buying partners
Report on outcomes to stakeholders
Act as liaison between client and agencies
Ensure communication and alignment
Present campaign data
Provide reports on progress
Make data accessible and actionable
Build long-term client relationships
Identify new opportunities
Analyse target audience behaviour
Inform channel strategy
Inform messaging strategy
Conduct competitor research
Research category trends
Leverage data platforms for insight
Develop media strategies
Balance brand awareness objectives
Balance conversion objectives
Recommend optimal channel mixes
Recommend campaign timing
Integrate trends into proposals
Allocate spend efficiently
Adjust allocations based on data
Oversee budget tracking
Provide detailed cost breakdowns
Manage invoicing and payment
Ensure financial accuracy
Collaborate with internal teams
Collaborate with media buying partners
Brief campaigns clearly
Execute campaigns to specification
Communicate briefs with targets
Provide execution guidelines
Manage and monitor campaigns
Monitor real-time performance
Adjust targeting strategies
Adjust bidding strategies
Adjust creative strategies
Adjust channel strategies
Analyse creative formats
Analyse keyword performance
Analyse audience targeting
Coordinate with designers
Coordinate with media partners
Coordinate with platform contacts
Ensure flawless execution
Deliver performance reports
Use performance data to refine strategies
Inform future planning cycles
Lead post-campaign reviews
Generate clear learnings
Generate optimisation recommendations
Coordinate across creative teams
Coordinate across production teams
Coordinate across data teams
Coordinate across platform teams
Keep internal delivery aligned
Ensure internal schedules align
Ensure internal priorities align
Ensure internal outputs align
How You'll Work.
Team & Collaboration
Cross-functional teams; Internal teams; Creative teams; Production teams; Data teams; Platform teams; Agency partners
Communication Scope
Client meetings; Performance reviews; Presentations
Process & Methodology
Campaign planning, Budget management, Performance tracking, Timeline management
Full Job Description
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Media Campaign Planner Location: London, United Kingdom About the role: This is a senior campaign management role sitting at the intersection of client partnership, media strategy, and performance delivery. You'll own the campaign calendar, manage media budgets across channels, coordinate media buying partners, and report on outcomes to senior stakeholders — all while maintaining the rigour and responsiveness that a high-volume, always-on media environment demands. Success in this role looks like campaigns that consistently hit or exceed KPIs, a client that feels well-informed and strategically supported, and a clear, data-driven improvement in ROAS, traffic, and brand performance over time. What you will be doing: Client Management: Act as the key liaison between the client's UK office, HQ, and agencies — ensuring seamless communication and strategic alignment across all campaign activity Lead regular client meetings to review campaign goals, performance data, and feedback — presenting clearly and confidently to senior stakeholders Provide timely reports on campaign progress and budget utilisation, making complex data accessible and actionable Build long-term client relationships and proactively identify new opportunities to deliver value Market and Audience Analysis: Analyse target audience behaviour an
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