Aceable
MarketingStrategicInitiativesLead
Neural analysis suggests this role is
optimal for Senior candidates.
“Marketing Strategic Initiatives Lead at Aceable. Skills: Marketing Strategic Initiatives, AI tools and workflow automation, End-to-end initiative ownership, Cross-functional collaboration, Data-driven decision making. Serve as a senior strategic partner to the VP, Marketing, advancing high-priority initiatives and increasing execution velocity across the organization. Apply AI tools and workflow automation to increase leverage, reduce manual work, and accelerate execution across the org”
What You'll Achieve.
Increase execution velocity across the organization; Drive execution through measurable business outcomes; Accelerate revenue growth; Strengthen performance visibility and operational rigor across marketing; Translate marketing activity into business impact
Industry & Context.
bring structure to ambiguity; Identify root causes behind performance gaps; design solutions that accelerate revenue growth; Remove cross-functional bottlenecks; Translate complex data, research, and market signals into clear recommendations
What They're Looking For.
Must Have
8+ years of marketing experience, with fluency across multiple disciplines (digital, content, web, lifecycle, performance, analytics, operations), strategic execution instincts and the ability to bring structure to ambiguity, define clear next steps, and drive initiatives forward without waiting for direction, Proven B2C marketing experience with a understanding of consumer behavior, customer acquisition, and lifecycle marketing strategies, Deep fluency in marketing and business analytics platforms, with experience using data to diagnose performance gaps and inform strategic decisions, Demonstrated ability to connect marketing initiatives to pipeline, conversion, and revenue outcomes, Experience applying AI tools and workflow automations to improve marketing execution and efficiency (not just as an end user, but someone who builds and deploys solutions), Proven ability to operate across multiple priorities and workstreams, balancing strategic thinking with hands-on execution, written and verbal communication skills, with experience presenting recommendations and performance insights to cross-functional and executive stakeholders, Experience managing external vendors or strategic partners with accountability for performance and ROI, Resourceful, scrappy, and solutions-oriented — you bring creativity and determination to getting things done, especially when the path forward isn’t obvious
Nice to Have
AIerging technology
What You'll Do.
Serve as a senior strategic partner to the VP
advancing high-priority initiatives and increasing execution velocity across the organization
Apply AI tools and workflow automation to increase leverage
and accelerate execution across the org
Own high-impact marketing initiatives end-to-end — scoping ambiguous problems
defining success metrics
and driving execution through measurable business outcomes
Identify root causes behind performance gaps across funnel
and design solutions that accelerate revenue growth
Act as connective tissue across Marketing
and Engineering to ensure initiatives are integrated
and moving with urgency
Remove cross-functional bottlenecks and increase clarity around ownership and accountability
Translate complex data
and market signals into clear recommendations that drive executive decisions
Develop deep fluency in our business model
and marketing systems to inform prioritization and tradeoffs and serve as an institutional knowledge anchor
Strengthen performance visibility and operational rigor across marketing
Communicate clearly and confidently with executive stakeholders
translating marketing activity into business impact
How You'll Work.
Team & Collaboration
Connective tissue across Marketing, Product, Sales, and Engineering to ensure initiatives are integrated, aligned, and moving with urgency; Remove cross-functional bottlenecks and increase clarity around ownership and accountability; Presenting recommendations and performance insights to cross-functional and executive stakeholders
Communication Scope
written and verbal communication skills; presenting recommendations and performance insights to cross-functional and executive stakeholders; Communicate clearly and confidently with executive stakeholders
Process & Methodology
Drive initiatives forward without waiting for direction, Scoping ambiguous problems, Defining success metrics, Driving execution through measurable business outcomes, Operate across multiple priorities and workstreams, Balancing strategic thinking with hands-on execution
Full Job Description
ABOUT THIS POSITION Aceable is seeking a Marketing Strategic Initiatives Lead to serve as a critical continuity layer for the marketing org. Think high-priority initiatives that cross functions, don't sit neatly within a single team, and require clear thinking and decisive execution. Our ideal candidate will operate independently, bring structure to ambiguity, confidently use AI/emerging technology, and move complex work forward without waiting for direction. If you're the person leadership relies on when something important has no clear owner, you'll thrive here. This role operates as a senior individual contributor and force multiplier for the VP of Marketing, advancing critical initiatives and increasing execution velocity across the organization. WHAT YOU’LL DO Serve as a senior strategic partner to the VP, Marketing, advancing high-priority initiatives and increasing execution velocity across the organization Apply AI tools and workflow automation to increase leverage, reduce manual work, and accelerate execution across the org Own high-impact marketing initiatives end-to-end — scoping ambiguous problems, defining success metrics, and driving execution through measurable business outcomes Identify root causes behind performance gaps across funnel, verticals, and channels, and design solutions that accelerate revenue growth Act as connective tissue across Marketing, Product, Sales, and Engineering to ensure initiatives are integrated, aligned, and moving with urgency Remove cross-functional bottlenecks and increase clarity around ownership and accountability Translate complex data, research, and market signals into clear recommendations that drive executive decisions Develop deep fluency in our business model, performance metrics, and marketing systems to inform prioritization and tradeoffs and serve as an institutional knowledge anchor Strengthen performance visibility and operational rigor across marketing Communicate clearly and confidently with executive sta
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