MZLA

Technology

MarketingSpecialist

₹12–20L ~AI est. Remote Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Marketing Specialist at MZLA. Skills: Brand awareness, User growth, Product adoption, Content development. Execute social media activities. Schedule social media content”

What You'll Achieve.

Meet deadlines; Improve social media engagement; Grow follower counts; Increase content volume; Respond to comments; Respond to community engagement

Industry & Context.

Technology

What They're Looking For.

Must Have

3+ years marketing experience, 3+ years communications experience, 3+ years digital content experience, Demonstrated social media execution, Demonstrated email marketing execution, Demonstrated digital marketing execution, Writing skills, Copyediting skills, Proofreading skills, Experience with social media tools, Experience with email platforms, Experience with content management systems, Experience with digital marketing technologies, Organizational skills, Ability to manage multiple priorities, Ability to manage deadlines, Ability to collaborate effectively, Proactive mindset, Ability to take ownership, Ability to follow projects through, Familiarity with marketing analytics, Familiarity with reporting tools, Excellent verbal communication skills, Excellent written communication skills, Ability to learn emerging technologies, Ability to use AI tools, Ability to support global organization, Understanding of cultural dynamics, Understanding of cultural practices

Nice to Have

Marketing experience for global technology audience, Marketing experience for software audience, Familiarity with open-source communities, Familiarity with privacy-focused technology, Experience with survey platforms, Experience with customer feedback platforms, Basic graphic design tool experience, Familiarity with SEO, Familiarity with digital content optimization

What You'll Do.

Execute social media activities

Schedule social media content

Publish social media content

Monitor social media engagement

Engage on social media

Report on social media

Draft marketing emails

Publish marketing emails

Draft digital content

Publish digital content

Support integrated marketing campaigns

Support product launches

Support promotional activities

Monitor social media engagement

Coordinate with internal teams

Maintain editorial calendars

Maintain campaign calendars

Ensure timely delivery

Track performance metrics

Report on performance metrics

Identify optimization opportunities

Support email marketing activities

Support automation activities

Setup email campaigns

Maintain email workflows

Assist with customer surveys

Assist with feedback collection

Coordinate with internal teams

Coordinate with external vendors

Support campaign execution

Support content development

Ensure marketing materials align

Support ad hoc projects

How You'll Work.

Team & Collaboration

Cross-functional teams; Distributed team; Asynchronous environment; Product teams; Engineering teams; Community colleagues

Communication Scope

Written communication; Verbal communication; Messaging

Process & Methodology

Project management

Full Job Description

Why Thunderbird? Thunderbird is one of the world’s most trusted open-source email applications, empowering more than 20 million people globally. At MZLA, the team behind Thunderbird, we build privacy-respecting communication tools that help people manage their digital lives while staying in control of their data. We are open source by design. Our products are developed transparently and in collaboration with a global community of contributors, and that same spirit shapes how we work: collaboratively, inclusively, and with a shared commitment to putting users first. Our small but growing distributed team includes 65+ people across seven countries. As Thunderbird evolves beyond a single desktop application, we are expanding across desktop, mobile, and paid services to build independent, privacy-respecting alternatives to big tech ecosystems. Our revenue model combines user donations, which help keep Thunderbird’s apps freely available, with paid services that cover the costs of hosted offerings while supporting long-term sustainability and continued innovation. A note about MZLA and Mozilla: MZLA Technologies Corporation is the nonprofit-owned company behind Thunderbird and part of the Mozilla family. MZLA is separate from Mozilla Corporation and has its own compensation programs, benefits, and employment policies. To learn more, visit www.thunderbird.net The opportunity The Marketing Specialist at MZLA executes digital marketing activities that support Thunderbird's brand awareness, user growth, and product adoption goals. Working closely with the Marketing Manager, you'll implement marketing campaigns and communications across social media, blog content, email marketing, and other digital channels. This is a hands-on role for someone who takes satisfaction in producing and publishing high-quality content, coordinating campaign activities, monitoring engagement metrics, and ensuring consistent messaging across platforms. You're a strong communicator and digital marke

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