WFA
Marketing
MarketingSourcingManager
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“Marketing Sourcing Manager at WFA. Skills: Marketing sourcing, Member engagement, Event organization. Develop content relevant to Forum priorities. Write content relevant to Forum priorities”
What You'll Achieve.
Enhance service to expanding community; Support growth of WFA network
Industry & Context.
Analytical capabilities; Interpreting data; Qualitative research; Developing insight-led reports; Developing insight-led presentations
International travel
What They're Looking For.
Must Have
5+ years agency management, 5+ years marketing procurement, Service-oriented mindset, Excellent analytical skills, Excellent interpersonal skills, Excellent communication skills, Excellent presentation skills, Confidence in public speaking, Organizational skills, Time-management skills, Ability to manage multiple projects, Results-driven self-starter, Ability to take initiative, Ability to lead projects, Analytical capabilities, Experience interpreting data, Experience conducting qualitative research, Experience developing insight-led reports, Experience developing insight-led presentations, Naturally curious, Interest in identifying emerging trends, Interest in innovative thinking, Interest in new industry solutions, Comfortable working with senior stakeholders, Native-level proficiency in written English, Native-level proficiency in spoken English, Existing right to work in Brussels
Nice to Have
Combines strengths in quantitative analysis, Combines strengths in qualitative research, Combines strengths in report development
What You'll Do.
Develop content relevant to Forum priorities
Write content relevant to Forum priorities
Update content relevant to Forum priorities
Organize virtual events
Organize in-person events
Deliver virtual events
Deliver in-person events
Prepare event agendas
Coordinate event speakers
Produce post-meeting summaries
Respond to member requests
Leverage collective knowledge through surveys
Leverage collective knowledge through benchmarking
Leverage collective knowledge through peer-to-peer engagement
Manage CRM-driven communications
Manage direct member outreach
Collaborate with industry partners
Support network growth
How You'll Work.
Team & Collaboration
Global team; Senior stakeholders; International stakeholders
Communication Scope
Member communications; Public speaking; Presentations
Process & Methodology
Manage multiple projects
Full Job Description
Your mission WFA’s marketing services team helps members in two key ways: We improve the effectiveness and efficiency of client-side marketing investment by leveraging the collective intelligence of the only global network of marketers; We develop and lead industry initiatives designed to improve the global marketing industry for clients and the whole ecosystem. Practically this is delivered upon in a number of ways, including: interactive forums, working sessions, benchmarking, member research, online tools, best practice and advisory services. Industry leadership initiatives are typically driven through multi-stakeholder programmes and working-groups. The ‘Sourcing Forum’ brings together over 2,000 global and regional client-side marketing procurement leaders. This network is strategically important part of the WFA and has contributed greatly towards its growth over the past years. We are looking for a candidate to support this growth and enhance our level of service to this expanding community. The successful candidate will be part of a global team of nine and will report into the Director, Asia Pacific Marketing Services and Global Sourcing, who is based in Singapore. Role introduction The successful candidate will be the primary point of contact for WFA’s Sourcing Forum and will work on evolving the marketing sourcing function within WFA and across the wider industry. This role offers significant growth potential and provides a unique opportunity to connect and collaborate with a global network of senior industry professionals from diverse backgrounds. The successful candidate will help drive initiatives and projects aimed at positively shaping the future of the industry. The role is based in Brussels and will involve international travel. Responsibilities Develop, write and update content relevant to the Forum’s priorities, incuding PowerPoint presentations, member communications and thought leadership reports; Organise and deliver virtual and in-person events
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