Alarm.com
MarketingProgramManager
Neural analysis suggests this role is
optimal for Mid candidates.
“Marketing Program Manager at Alarm.com. Skills: Program sponsorships, Content syndication, Third-party partnerships, Website management. Develop strategy for marketing programs. Execute strategy for marketing programs”
What You'll Achieve.
Drive brand awareness; Drive lead generation; Drive revenue growth; Support MQL generation; Support revenue growth
Industry & Context.
Troubleshooting
10% travel
What They're Looking For.
Must Have
3-5 years marketing experience, Manage digital campaigns, Manage vendor relations, Manage budgets, Manage websites, Use WordPress
Nice to Have
Experience with Salesforce, Experience with Pardot
What You'll Do.
Develop strategy for marketing programs
Execute strategy for marketing programs
Identify new sponsorship vendors
Develop marketing messaging
Develop digital experiences
Identify media sponsorship synergy
Manage budget for sponsorships
Manage relationships with vendors
Manage relationships with associations
Update website content
Publish website content
Build campaign landing pages
Modify campaign landing pages
Coordinate site enhancements
Align website content with programs
Align website content with branding
Maintain website accuracy
Maintain website performance
Maintain website usability
Troubleshoot website issues
Coordinate website updates
How You'll Work.
Team & Collaboration
Collaborate with Marketing; Collaborate with Product; Collaborate with Sales; Collaborate with event teams; Collaborate with content teams; Partner with Digital Marketing
Communication Scope
Written communication; Verbal communication
Process & Methodology
Manage multiple projects
Full Job Description
POSITION OVERVIEW OpenEye, The Cloud Video Platform, an innovator in the design and development of cloud-centric software solutions for commercial video management systems, is seeking a Marketing Program Manager to join our growing Marketing team in the Liberty Lake, WA office. We are looking for an experienced marketing professional to lead OpenEye's program sponsorships, content syndication campaigns, and third-party partnerships to drive brand awareness, lead generation, and revenue growth for OpenEye. In addition to managing marketing programs, this role will provide hands-on support for ongoing website management in WordPress, helping ensure our website content, campaign landing pages, and digital experiences remain current, accurate, and aligned with marketing initiatives. This creative and team-oriented person will be a key member of OpenEye's marketing department and will play a leading role in implementing our marketing initiatives through our media sponsorship and website efforts. This individual contributor role reports directly to the Digital Marketing Manager. RESPONSIBILITIES Develop and execute strategy for marketing programs, including content syndication programs and sponsored webinars to support OpenEye’s Marketing Qualified Lead (MQL) generation and revenue growth goals, including identification of new sponsorship vendors and evaluation of program ROI. Collaborate with the Marketing, Product, and Sales teams to develop marketing messaging, collateral and digital experiences as needed to support campaign development. Work with the event and content teams to identify areas of media sponsorship synergy at our OpenEye sponsored events to help elevate our brand awareness and event presence. Manage the budget tied to OpenEye’s program sponsorships, as well as manage relationships with sponsorship vendors, and partner associations. Support ongoing website management in WordPress, including updating and publishing content, building or modifying campaign l
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