MarketingOperationsManager

Eataly is the world’s largest artisanal Italian food and beverage marketplace! Eataly is not a chain; each Eataly is different, with its own character and own theme – but all with the same aim... for our guests to: * EAT authentic Italian food at our restaurants, cafés and to-go counters * SHOP a selection of high-quality Italian, local and homemade products * LEARN through our classes and our team’s product knowledge The Marketing Operations Manager supports the planning and execution of the marketing strategy at the store level for all Canada locations, not limited to: events, education, community relations, and campaign management. Reports directly to the Area Director of Store Operations and reports functionally to the Director of Marketing. Manages the Area Marketing Coordinator, Events & Education Manager, and in-store Marketing teams. * Partners with Corporate Marketing and Store Directors to execute a comprehensive marketing strategy designed to drive awareness, traffic and sales * Collaborates with the corporate Marketing Team to understand the national marketing programs and develop related local marketing activities, in addition to store-specific initiatives and projects * Ensures the defined strategies and initiatives are correctly executed at the store level according to the agreed upon timelines, budgets and goals * Ensures in-store communication is up to standards and follows the brand guidelines * Utilizes the tools and systems provided to produce in-store signage (events materials, campaign posters) and oversees in-store installations * Supports the creation of store-related social media images when needed * Manages the store Events teams: hires, assigns, schedules, trains, motivates, submits payroll and evaluates * Works with the Events Team, store teams and Corporate Marketing Team to define events calendar, plan and execute in-store, off-site, public and private events * Works with corporate Communications Team to ensure events and initiatives ar