Braintrust

AI observability platform

MarketingOperationsLead

San Francisco, California, United States FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Marketing Operations Lead at Braintrust. Skills: Own how we convert demand into pipeline, Design lifecycle, routing, and scoring systems, Own how we engage prospects and customers, Turn signals into GTM actions, Drive funnel performance and insights, Make GTM workflows automated and AI-driven, Partner across GTM to build and scale systems, Act as a senior operator and partner to marketing leadership. Own how we convert demand into pipeline: Define who we target, when we engage, and how leads mov”

Industry & Context.

AI observability platform
Problems you'll solve

Identify gaps, improve conversion

What They're Looking For.

Must Have

7–10+ years of experience in Marketing Ops, Growth Ops, or Revenue Operations in high-growth B2B SaaS, Proven experience building and scaling marketing ops systems at a company that has grown meaningfully (e. g. , $10M → $50M+ ARR or similar), Player-coach builder: You’ve designed and implemented lifecycle systems, routing, scoring, and automation yourself, and are comfortable owning outcomes while staying hands-on in the tools day-to-day, Experience operating at scale: You’ve supported a growing GTM org and know how to design systems that don’t break as volume increases, technical skills across automation, workflows, integrations, and marketing systems (CRM, lifecycle tools, enrichment, etc.), Experience translating data and signals into actionable GTM programs, not just reporting

Nice to Have

PLG or hybrid PLG/SLG experience strongly preferred, Familiarity with AI and automation tools, and a point of view on how to apply them to GTM workflows

What You'll Do.

Own how we convert demand into pipeline: Define who we target

and how leads move through Marketing → SDR → Sales.

and scoring systems: Build and evolve the logic for MQLs

and lead routing to maximize conversion.

Own how we engage prospects and customers: Design the systems and timing for outreach across lifecycle stages and account segments.

Turn signals into GTM actions: Translate product

and campaign signals into outbound

Drive funnel performance and insights: Identify gaps

and ensure we have clear visibility into what drives pipeline and ROI.

Make GTM workflows automated and AI-driven: Reduce manual work by building scalable

automated systems for campaigns

Partner across GTM to build and scale systems: Work with Marketing

and Engineering to align execution

Act as a senior operator and partner to marketing leadership: Own outcomes

and help scale the function as we grow.

How You'll Work.

Team & Collaboration

Partner across GTM to build and scale systems: Work with Marketing, Sales, RevOps, and Engineering to align execution, measurement, and planning.; Act as a senior operator and partner to marketing leadership

Full Job Description

ABOUT THE COMPANY Braintrust is the AI observability platform. By connecting evals and observability in one workflow, Braintrust gives builders the visibility to understand how AI behaves in production and the tools to improve it. Teams at Notion, Stripe, Zapier, Vercel, and Ramp use Braintrust to compare models, test prompts, and catch regressions — turning production data into better AI with every release. WHAT YOU’LL DO - Own how we convert demand into pipeline: Define who we target, when we engage, and how leads move through Marketing → SDR → Sales. - Design lifecycle, routing, and scoring systems: Build and evolve the logic for MQLs, PQLs, ICP segmentation, and lead routing to maximize conversion. - Own how we engage prospects and customers: Design the systems and timing for outreach across lifecycle stages and account segments. - Turn signals into GTM actions: Translate product, intent, and campaign signals into outbound, nurture, and sales handoffs. - Drive funnel performance and insights: Identify gaps, improve conversion, and ensure we have clear visibility into what drives pipeline and ROI. - Make GTM workflows automated and AI-driven: Reduce manual work by building scalable, automated systems for campaigns, events, and lifecycle. - Partner across GTM to build and scale systems: Work with Marketing, Sales, RevOps, and Engineering to align execution, measurement, and planning. - Act as a senior operator and partner to marketing leadership: Own outcomes, influence strategy, and help scale the function as we grow. WHAT YOU’LL BRING - 7–10+ years of experience in Marketing Ops, Growth Ops, or Revenue Operations in high-growth B2B SaaS. - Proven experience building and scaling marketing ops systems at a company that has grown meaningfully (e.g., $10M → $50M+ ARR or similar). - Player-coach builder: You’ve designed and implemented lifecycle systems, routing, scoring, and automation yourself, and are comfortable owning outcomes while staying hands-on in the tools

Free ATS check

Applying for this Marketing Operations Lead role?

Most applicants get filtered before a human reads their resume. See if yours makes the cut.

How to Apply on Ashby

  • Ashby is a fast modern ATS — most applications take under 3 minutes.
  • The resume parser is strong; verify parsed experience dates and job titles.
  • Custom screening questions are often scored algorithmically — answer completely.
  • Location field affects geo-based screening; use your actual metro area.

ANONYMOUS · UNFILTERED

What do employees actually say about Braintrust?

Real rants from real employees. Read before you apply.

Read Company Rants →