Pavago
Staffing and Recruiting
MarketingOperationsAssociate
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Marketing Operations Associate at Pavago. Skills: CRM management, List building, Marketing operations, Reporting, Process improvement. Maintain Salesforce CRM hygiene. Maintain data accuracy”
What You'll Achieve.
Maintain CRM data accuracy; Maintain CRM data hygiene; Improve reporting accuracy; Improve operational visibility; Ensure workflow efficiency; Ensure documentation quality; Execute marketing operations tasks; Support successful campaign launches
Industry & Context.
Identify operational inefficiencies; Solve operational challenges
Work during CST hours
What They're Looking For.
Must Have
Salesforce CRM experience, CRM management experience, Data hygiene experience, Segmentation experience, Reporting experience, Pardot or Account Engagement experience, HubSpot experience, Similar marketing automation platforms experience, ZoomInfo experience, Apollo experience, Prospecting tools experience, List-building tools experience, Excel skills, Google Sheets skills, Written English communication skills, Ability to work independently, Work during CST business hours
Nice to Have
Experience supporting U.S.-based marketing teams, SEO familiarity, Website optimization familiarity, CMS platforms familiarity, Experience supporting email marketing campaigns, Canva familiarity, Marketing asset management familiarity, Content publishing workflows familiarity, B2B marketing experience, SaaS experience, Agencies experience, Growth-focused organizations experience
What You'll Do.
Maintain Salesforce CRM hygiene
Maintain data accuracy
Audit marketing databases
Clean marketing databases
Standardize marketing databases
Manage duplicate cleanup
Manage field consistency
Manage campaign attribution
Ensure CRM data accuracy
Ensure CRM data organization
Ensure CRM data campaign-ready
Support reporting visibility
Build targeted prospect lists
Validate prospect data
Segment audiences by industry
Segment audiences by job title
Segment audiences by geography
Segment audiences by company size
Segment audiences by campaign criteria
Support outbound marketing initiatives
Support lead generation initiatives
Support email campaign execution
Support nurture workflow execution
Support outbound marketing campaign execution
Maintain campaign tracking systems
Maintain reporting systems
Ensure proper tagging
Ensure proper attribution
Ensure performance tracking
Improve reporting accuracy
Improve operational visibility
Document marketing SOPs
Maintain marketing SOPs
Document marketing workflows
Maintain marketing workflows
Support marketing operations
Identify operational inefficiencies
Recommend process improvements
Create scalable marketing processes
Create repeatable marketing processes
Conduct basic website audits
Conduct basic SEO audits
Support content updates
Support metadata optimization
Support keyword implementation
Support internal linking improvements
Assist with CMS updates
Assist with website maintenance
Maintain competitor research documentation
Maintain competitor tracking documentation
Assist with email formatting
Assist with campaign setup
Assist with content publishing
Coordinate marketing assets
Support Canva templates updates
Support marketing collateral updates
Ensure consistency across marketing materials
How You'll Work.
Team & Collaboration
Work with VP Marketing; Support marketing teams
Communication Scope
Written communication
Full Job Description
### **Marketing Operations Associate (Salesforce, CRM, List Building) – Remote | CST Hours** **Position Type:** Full-Time, Remote **Working Hours:** U.S. Central Time (CST) ### **About the Role** At Pavago, one of our clients is hiring a Marketing Operations Associate to support CRM management, list building, campaign operations, marketing reporting, and workflow optimization. This is a hands-on marketing operations role focused on maintaining clean data, supporting campaign execution, improving reporting accuracy, and ensuring marketing systems remain organized and scalable. You’ll work closely with the VP of Marketing to strengthen operational processes, improve CRM reliability, and support high-performing marketing campaigns. If you enjoy working with data, systems, CRM platforms, reporting, and process improvement, this role is a strong fit. ### **Key Responsibilities** ### **CRM & Marketing Data Management** * Maintain Salesforce CRM hygiene and data accuracy * Audit, clean, and standardize marketing databases * Manage: * Lead records * Segmentation * Duplicate cleanup * Field consistency * Campaign attribution * Ensure CRM data remains accurate, organized, and campaign-ready * Support reporting visibility across marketing systems ### **List Building & Prospect Research** * Build targeted prospect lists using: * ZoomInfo * Apollo * LinkedIn * Similar prospecting tools * Validate and enrich prospect data * Segment audiences by: * Industry * Job title * Geography * Company size * Campaign criteria * Support outbound marketing and lead generation initiatives ### **Campaign Operations & Reporting** * Support execution of: * Email campaigns * Nurture workflows * Outbound marketing campaigns * Maintain campaign tracking and reporting systems * Ensure proper tagging, attribution, and performance tracking * Improve reporting accuracy and operational visibility ### **Marketing Operations & Process Improvement** * Document and maintain marketing SOPs and workflows * Supp
Applying for this Marketing Operations Associate role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
ANONYMOUS · UNFILTERED
What do employees actually say about Pavago?
Real rants from real employees. Read before you apply.