Hunt St
health and wellness
Marketing/MetaAdsSpecialist
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Marketing/Meta Ads Specialist at Hunt St. Skills: Meta Ads campaigns, email marketing, Klaviyo, Canva. planning, launching, analysing, and optimising Meta advertising campaigns. leading EDM campaign performance in Klaviyo”
What You'll Achieve.
drive product sales; improve campaign performance; support long-term brand growth; improve campaign outcomes; improve ad performance; maximise return on ad spend; improve customer engagement and conversions; drive measurable results across the product side of the business; continuous improvement
Industry & Context.
analytical skills; interpret advertising metrics; make data-driven decisions; identify performance issues; proactively recommend campaign improvements
Philippines-based candidates, align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, Disclose any existing ongoing roles or client work, Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)
What They're Looking For.
Must Have
Proven experience managing and optimising Meta Ads campaigns with knowledge of campaign structure, audience targeting, and performance optimisation, analytical skills with the ability to interpret advertising metrics and make data-driven decisions, Hands-on experience with Klaviyo or similar email marketing platforms, including campaign optimisation and audience segmentation, understanding of digital marketing funnels, conversion tracking, and paid social best practices, Experience designing social media assets and visual content using Canva, Ability to identify performance issues and proactively recommend campaign improvements, Experience creating or collaborating on marketing creatives and ad messaging strategies, organisational skills with the ability to manage multiple campaigns and priorities independently, Excellent written and verbal communication skills, Ability to work independently in a remote environment while collaborating effectively with stakeholders
Nice to Have
Experience with Kartra is highly preferred, including the ability to manage and update website content, landing pages, and related digital assets within the platform., Experience in e-commerce, health, wellness, or consumer products marketing is highly desirable
What You'll Do.
and optimising Meta advertising campaigns
leading EDM campaign performance in Klaviyo
supporting organic social content initiatives
interpreting campaign data
improving targeting strategies
identifying growth opportunities
contributing to content execution
driving measurable results across the product side of the business
and manage high-performing Meta Ads campaigns across Facebook and Instagram
Monitor ad performance metrics and optimise campaigns based on ROAS
and audience insights
Conduct audience testing
and funnel optimisation to improve campaign outcomes
Analyse campaign data and provide actionable insights to improve ad performance and maximise return on ad spend
Lead weekly EDM campaigns end-to-end — from concept development and copywriting through to design and deployment
and reporting of EDM campaigns in Klaviyo
Develop audience segmentation strategies for email marketing campaigns to improve customer engagement and conversions
Support organic social media efforts
including creative brainstorming
and performance analysis
Design and edit social media assets and write compelling captions aligned with brand voice
Create on-brand visual content using Canva
with a working knowledge of the platform
Collaborate on marketing creatives
and promotional strategies aligned with business goals
Collaborate with and direct the videographer/photographer on content priorities
and creative direction to ensure output aligns with marketing goals
Assist in rebuilding and scaling the product-side marketing campaigns following recent business expansion
Track marketing performance across channels and identify opportunities for continuous improvement
Work closely with the business owner to learn and implement internal marketing systems and strategies
How You'll Work.
Team & Collaboration
Collaborate on marketing creatives, messaging, and promotional strategies aligned with business goals; Collaborate with and direct the videographer/photographer on content priorities, campaign briefs, and creative direction to ensure output aligns with marketing goals; Work closely with the business owner to learn and implement internal marketing systems and strategies; collaborating effectively with stakeholders
Communication Scope
Excellent written and verbal communication skills
Process & Methodology
manage multiple campaigns and priorities independently
Full Job Description
**Looking for Philippines-based candidates** **Job Role:** Marketing/Meta Ads Specialist **Compensation range:** $1,800 - $2,200 AUD / Mont**hly** **Engagement type:** Independent Contractor Agreement **Work Schedule:** This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time. **Who We Are:** At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be engaged directly by the client as an independent contractor. We are not an outsourcing agency. All of our roles are 100% remote, so you'll be able to work from home. **Who The Client Is:** The client is a growing health and wellness business offering a range of products and personalised wellness services designed to support long-term health outcomes. With an established customer base and a strong commitment to education-driven marketing, the business combines holistic wellness solutions with digital customer engagement strategies to expand its reach and impact. As the business continues to grow, they are focused on strengthening the digital marketing function, particularly in paid social advertising and customer lifecycle campaigns, to drive product sales, improve campaign performance, and support long-term brand growth. **Role Overview:** We are looking for a data-driven and creatively minded Marketing / Meta Ads Specialist to take ownership of the client’s paid social campaigns and email marketing performance. In this role, you will be responsible for planning, launching, analysing, and optimising Meta advertising campaigns, while leading EDM campaign performance in Klaviyo and supporting organic social content initiatives. This role requires someone who goes beyond simply posting ads; you’ll be expected to interpret campaign data, improve targeting strategies, identify growth opportunities, contribute to content execution, and help d
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