Mastercard

Financial Services

MarketingManagerMarketingServices(12monthsfixedterm)

A$125–175k ~AI est. St. Leonards, New South Wales, Australia FULL TIME
The Brief

“Marketing Manager - Marketing Services (12 months fixed term) at Mastercard. Skills: Marketing strategy, Campaign management, Customer engagement, Customer retention. Support marketing strategies execution. Support marketing strategies delivery”

What You'll Achieve.

Drive customer engagement outcomes; Drive customer acquisition outcomes; Drive customer retention outcomes; Ensure efficiency of spend; Ensure effectiveness of targeting

Industry & Context.

Financial Services
Problems you'll solve

Data-driven insights

Eligibility Requirements

Work on client site minimum 3 days per week, Ability to travel

What They're Looking For.

Must Have

7 years' experience in marketing, Experience in campaign management, Experience in digital and traditional channels, Understanding of customer segmentation, Understanding of lifecycle marketing, Understanding of personalisation strategies, Ability to manage creative development, Comfortable working with data, Ability to interpret marketing metrics, Excellent stakeholder management skills, Written communication skills, Verbal communication skills, Undergraduate degree with work experience, Experience managing tasks collaboratively, Experience managing clients or stakeholders, Experience managing vendors, Advanced Word skills, Advanced Excel skills, Advanced PowerPoint skills, Ability to perform multiple tasks, Ability to communicate effectively in English, Eligibility to work in Australia, Ability to travel, Work on client site minimum 3 days per week

Nice to Have

NBC/CRM-driven marketing experience, Additional marketing experience in agency environment, Search engine optimization experience, Search engine marketing experience, Video making experience, Marketing content experience, Usability labs experience, Experience research experience, Print production management experience, Global supply chain management experience, Experience with data visualization tools, Experience developing and implementing solutions, Experience measuring impact on clients' business, Experience coaching junior consultants, Relevant industry expertise, Experience in product technology, Experience in sales technology, Experience in marketing technology, MBA or master’s degree

What You'll Do.

Support marketing strategies execution

Support marketing strategies delivery

Drive customer engagement outcomes

Drive customer acquisition outcomes

Drive customer retention outcomes

Play hands-on role in campaign delivery

Contribute to high-performing team

Support SMM in shaping strategy

Support SMM in delivering strategy

Manage monthly deal NBCs

Drive ongoing conversions

Support offer marketing

Coordinate copy development

Coordinate creative development

Ensure go-live readiness

Lead end-to-end NBC delivery

Ensure seamless execution

Support proposition marketing management

Support performance marketing management

Ensure efficiency of spend

Ensure effectiveness of targeting

Support reporting cycles

Provide actionable insights

How You'll Work.

Team & Collaboration

Work with product squads; Work with creative agencies; Work with senior managers; Work with cross-functional stakeholders; Work across squads; Work with product teams; Work with senior leaders; Collaborative team environment; Work with third parties

Communication Scope

Written communication; Verbal communication

Process & Methodology

Program Management

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