ASSPL
Media
MarketingManagerCustomerretention,AmazonMXPlayer
“Marketing Manager - Customer retention, Amazon MX Player at ASSPL. Skills: Customer retention, Campaign management, Growth metrics, Marketing strategy. Drive and re-engage customer cohorts via notifications channel. Manage multiple shows and category priorities”
What You'll Achieve.
Optimize campaign performance; Drive insights on performance
Industry & Context.
Data analysis; Optimization
What They're Looking For.
Must Have
4+ years marketing experience, Use data and metrics to drive improvements, Experience with Excel or Tableau, Use Microsoft Excel to manipulate and analyze data, Build, execute, and scale cross-functional programs or marketing campaigns, Produce marketing promotional material for Owned & Operated channels
Nice to Have
Utilize systems and tools involving email, web, analytics, and CRM, Experience working with a SaaS tool, Experience with outbound marketing channels
What You'll Do.
Drive and re-engage customer cohorts via notifications channel
Manage multiple shows and category priorities
Run A/B experimentation roadmap
Optimize campaign performance
Develop playbooks for new projects
Own reporting and analysis for content shows and
How You'll Work.
Team & Collaboration
Cross functional teams
Process & Methodology
Program management, Campaign execution
Applying for this Marketing Manager - Customer retention, Amazon MX Player role?
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