Lytegen
Renewables & Environment
MarketingManager
“Marketing Manager at Lytegen. Skills: execution ownership, team coordination, project & timeline management, lead management & funnel coordination, quality control, data & reporting, process implementation. Own end-to-end execution of marketing campaigns across channels. Translate strategic plans into actionable briefs, timelines, and deliverables”
What You'll Achieve.
Campaigns are executed seamlessly and delivered on schedule without delays; Leads are managed efficiently with clear visibility and minimal leakage; Cross-functional teams operate with alignment and clarity; Deadlines are consistently met without follow-ups or escalations.
Industry & Context.
structured approach to problem-solving and execution; Identify funnel drop-offs and proactively resolve them with relevant teams
US Market - Night Shift, Shift Timing: 7: 30 PM IST to 4: 30 AM IST, Working Days: 6 Days working (only Saturday work from home)
What They're Looking For.
Must Have
7+ years of experience in marketing execution, campaign management, or lead lifecycle management, understanding of digital marketing, sales funnels, and CRM systems, Experience working with inside sales teams and external vendors/agencies, Exceptional communication skills, with the ability to manage stakeholders, drive clarity, and ensure alignment across teams, ownership mindset with the ability to handle multiple priorities without compromising on deadlines, Highly detail-oriented with a structured approach to problem-solving and execution, Ability to operate in fast-paced environments with consistency and reliability
What You'll Do.
Own end-to-end execution of marketing campaigns across channels
Translate strategic plans into actionable briefs
Ensure zero drop-offs between ideation and go-live
Own the lead flow lifecycle from vendor handoff to inside sales conversion
Act as the bridge between Vendor Manager and Inside Sales to ensure zero lead leakage
Ensure proper lead allocation
and hygiene within CRM systems
Identify funnel drop-offs and proactively resolve them with relevant teams
Create structured weekly reports on lead performance and optimization areas
Maintain brand consistency across all assets and channels
Review deliverables before final approvals
Ensure all outputs align with strategy and defined standards
Track campaign and lead performance in collaboration with performance marketing and sales teams
Share execution-level insights and learnings with the Head of Marketing
Maintain dashboards for campaign tracking and funnel visibility
Work closely with the Head of Marketing to implement systems
Build scalable processes for both campaign execution and lead management
Continuously improve operational efficiency across teams
How You'll Work.
Team & Collaboration
Act as the single point of contact between design, content, performance, product, and external agencies; Align cross-functional teams to deliver against campaign goals; Run structured sprint planning and consistent follow-ups; Track campaign and lead performance in collaboration with performance marketing and sales teams; Share execution-level insights and learnings with the Head of Marketing; Work closely with the Head of Marketing to implement systems, workflows, and SOPs; Continuously improve operational efficiency across teams
Communication Scope
Exceptional communication skills, with the ability to manage stakeholders, drive clarity, and ensure alignment across teams
Process & Methodology
Build and manage detailed project plans with clear milestones, Track progress, flag risks early, and eliminate bottlenecks, Ensure campaigns are delivered on time and at expected quality standards without exceptions, Manage stakeholders, drive clarity, ensure alignment across teams, handle multiple priorities without compromising on deadlines, structured approach to problem-solving and execution
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