Binance

blockchain

MarketingManager

Bucharest, Romania FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Marketing Manager at Binance. Skills: marketing execution, partnerships, CRM, Users Lifecycle, SEO & ASO, External Marketing Acquisition, Existing Users Retention, Hyper Localization, Social Media channels management, Community Engagement, Onboarding, Budget management, Reporting, Accountability on campaign performance. Full 360 local marketing execution: both online and offline: Events, Partnerships, CRM, Users Lifecycle, SEO & ASO. Secure External Marketing Acquisition + Existing Users Retenti”

What You'll Achieve.

efficient allocation and ROI; timely and clear reporting and accountability on campaign performance

Industry & Context.

blockchain
Problems you'll solve

analytical skills, with the ability to translate insights into actions

What They're Looking For.

Must Have

Minimum 3 years of relevant marketing experience, Native Romanian and fluent English language proficiency, analytical skills

Nice to Have

Web3, fintech, or agency background preferred, Proven track record in partnerships, campaign management, community building, or lifecycle marketing, Previous experience working in a Web3/crypto marketing agency or startup is highly desirable

What You'll Do.

Full 360 local marketing execution: both online and offline: Events

Secure External Marketing Acquisition + Existing Users Retention

Hyper Localization across Blogs

announcements to deliver cultural adoption

Social Media channels management

Community Engagement with Binance Angels

Onboarding & Partnerships

Manage local marketing budgets

ensuring efficient allocation and ROI

Deliver timely and clear reporting and accountability on campaign performance

How You'll Work.

Communication Scope

fluent English language proficiency

Full Job Description

## Description Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world. ## Responsibilities Full 360 local marketing execution: both online and offline: Events, Partnerships, CRM, Users Lifecycle, SEO & ASO Secure External Marketing Acquisition + Existing Users Retention Hyper Localization across Blogs, CRM, announcements to deliver cultural adoption Social Media channels management, Community Engagement with Binance Angels, KOLs Onboarding & Partnerships Manage local marketing budgets, ensuring efficient allocation and ROI Deliver timely and clear reporting and accountability on campaign performance ## Requirements Minimum 3 years of relevant marketing experience (Web3, fintech, or agency background preferred) Proven track record in partnerships, campaign management, community building, or lifecycle marketing Previous experience working in a Web3/crypto marketing agency or startup is highly desirable Native Romanian and fluent English language proficiency Strong analytical skills, with the ability to translate insights into actions ## Additional Information Why Binance • Shape the future with the world’s leading blockchain ecosystem • Collaborate with world-class talent in a user-centric global organization with a flat structure • Tackle unique, fast-paced projects with autonomy in an innovative environment • Thrive in a results-driven workplace with opportunities for

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