Amazon.com Services LLC
E-commerce
MarketingManager
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“Marketing Manager at Amazon.com Services LLC. Skills: Traffic marketing, Omni channel growth, Customer acquisition. Drive rapid US omni channel growth. Manage owned marketing channel campaigns”
What You'll Achieve.
Drive rapid US omni channel growth; Increase customer engagement; Increase customer acquisition; Increase customer loyalty; Improve customer engagement; Improve business performance
Industry & Context.
Problem solving; Data analysis
What They're Looking For.
Must Have
2+ years marketing experience, 1+ years Salesforce experience, 1+ years Tableau experience, 1+ years Excel experience, 1+ years email engagement programs experience, 1+ years lifecycle/nurture programs experience, Experience with Excel or Tableau
Nice to Have
Experience with major brand, Experience with entertainment company, Experience in e-commerce, Experience in start ups, Experience in advertising, Experience in commercial
What You'll Do.
Drive rapid US omni channel growth
Manage owned marketing channel campaigns
Drive qualified traffic to Amazon Grocery
Develop strategies to increase customer engagement
Develop strategies to increase customer acquisition
Develop strategies to increase customer loyalty
Conceive new marketing strategies
Propose new marketing strategies
Guide projects through testing
Guide projects through scaled execution
Use data to inform creative decisions
Use data to inform channel strategies
Balance customer experience
Balance business goals
Balance brand priorities
Generate bold ideas for growth
Generate innovative ideas for growth
Manage campaigns with marketing tools
Prioritize in changing business environment
Conceptualize email channel marketing plans
Build email channel marketing plans
Execute email channel marketing plans
Conceptualize onsite channel marketing plans
Build onsite channel marketing plans
Execute onsite channel marketing plans
Optimize owned marketing
Create cohesive messaging
Create customer centric messaging
Create brand aligned messaging
Understand target audience
Stay close to grocery trends
Stay close to competitive dynamics
Stay close to customer behaviors
Stay close to emerging business opportunities
Understand traffic drivers
Understand demand drivers
Measure campaign performance
Track campaign performance
Optimize campaign performance
Partner with stakeholders
Derive critical insights
Synthesize recommendations
Improve customer engagement
Improve business performance
Maximize value of marketing tools
Maximize value of technologies
Maximize value of operational mechanisms
Challenge the status quo
Identify opportunities to improve scale
Identify opportunities to improve efficiency
Lead cross functional initiatives
Influence cross functional initiatives
Balance strategic thinking
Manage multiple competing priorities
Maintain high bar for customer experience
Maintain high bar for quality
Maintain high bar for business impact
Translate curiosity into experimentation
Translate curiosity into scalable growth opportunities
Lead cross functional programs
Influence without direct authority
Manage multiple competing priorities
Thrive in fast paced environment
Thrive in high growth environment
Operate at all levels of execution
How You'll Work.
Team & Collaboration
Marketing stakeholders; Creative stakeholders; Product stakeholders; Analytics stakeholders; Cross functional initiatives; Cross functional programs
Communication Scope
Written communication; Verbal communication; Influence senior stakeholders
Process & Methodology
Program management, Project management
Full Job Description
Interested in working in an innovative and high impact business that is changing the way customers think about grocery? Amazon is looking for a customer obsessed and motivated individual to join the Amazon Grocery Traffic Marketing Team. This is a unique opportunity to play a key role at Amazon, with a focus on high visibility go to market initiatives including new store openings, omni channel growth campaigns, product launches, and strategic customer events. The Marketing Manager will play a critical role in driving rapid US omni channel growth by managing owned and operated marketing channel campaigns across both online and physical grocery experiences. You’ll be responsible for driving highly qualified traffic to Amazon Grocery and Whole Foods Market offerings, developing strategies that increase customer engagement, acquisition, and long term loyalty. This marketing leader will conceive and propose new marketing strategies and concepts, particularly those supporting key go to market priorities, and guide projects through successful testing and scaled execution. In this role, you will be expected to demonstrate analytical acumen, operational excellence, program management, and creative skills. You should have the ability to appropriately use date to inform creative decisions and channel strategies, while balancing customer experience, business goals, and brand priorities. The right person for this role will have experience with online and offline marketing, making data driven decisions, and influencing others. They must be able to work at the strategic level by generating bold and innovative ideas for growth, and at the tactical level by managing campaigns with marketing tools, analyzing traffic data, and solving problems. Flexibility, organizational skills, and the ability to prioritize in a changing business environment will also be key. Our team culture is goal oriented, collaborative, and driven to achieve results. We seek an individual who is motivated by a
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