Roche
Pathology Lab
MarketingLead,PathologyLab
“Marketing Lead, Pathology Lab at Roche. Skills: Marketing, Business Development, Team Leadership. Lead business plan development. Implement marketing activities”
What You'll Achieve.
Achieve business targets; Achieve satisfactory market share
Industry & Context.
What They're Looking For.
Must Have
Bachelor of Biology related discipline, Proficiency in both spoken and written English, Good command of MS office software application, Product & marketing expertise, 10 years working experience in a similar capacity and in a similar industry
Nice to Have
Masters preferred
What You'll Do.
Lead business plan development
Implement marketing activities
Drive diagnostic solutions
Achieve business targets
Establish strategic marketing plans
Formulate market promotion plans
Execute integrated market events
Monitor financial factors
Monitor technological factors
Monitor demographic factors
Capitalize on market opportunities
Minimize competitive effects
Evaluate market research
Adjust marketing strategy
Control marketing results
Take corrective action
Establish industry relationships
Maintain key communities relationships
Maintain strategic partner relationships
Develop KOLs for promotion
Understand customer requirements
Maintain customer relationships
Prepare marketing reports
Recommend optimal pricing
Develop team strategic capabilities
Provide cross-disease solutions
Provide cross-department solutions
Assist in yearly budgeting
Control department expense
Develop subordinate career plans
Develop subordinate development plans
How You'll Work.
Team & Collaboration
Cross-functional collaboration; Collaborate with Pharma partners; Collaborate with Medical Science Affairs (MSA); Collaborate with Corporate Affairs; Collaborate with Communications; Collaborate with Sales teams
Communication Scope
Spoken English; Written English
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