Ghobash Group
Education Management
MarketingExecutive
“Marketing Executive at Ghobash Group. Skills: Marketing campaigns, Content creation, Social media management, Stakeholder engagement. Develop and execute marketing campaigns. Create bilingual marketing content”
What You'll Achieve.
HEI UAE’s growth objectives; Increase brand visibility; Meet enrollment targets; Maximize ROI; Strengthen HEI UAE’s brand awareness; Improve social media engagement; Enhance parent/customer experience; Ensure efficient lead tracking and conversion processes; Support successful event execution
Industry & Context.
What They're Looking For.
Must Have
Bachelor's degree in business administration or Communication, 1 – 3 years in marketing / Communication
Nice to Have
Master / MBA is a plus, Experience in schools, nurseries, lifestyle, or family-oriented brands is an advantage, Basic design tools (Canva, Adobe Creative Suite preferred), Arabic is a plus
What You'll Do.
Develop and execute marketing campaigns
Create bilingual marketing content
Capture photography and video content
Manage social media channels
Coordinate with internal teams
Organize school events
Build relationships with stakeholders
Coordinate PR activities
Track and manage leads
Follow up with prospective parents
Prepare reports on metrics
Support registration initiatives
Monitor campaign effectiveness
Maintain marketing databases
Ensure brand guideline alignment
Manage marketing budget
Coordinate with suppliers
Monitor spending across activities
Support budget forecasting
Strengthen brand awareness
Improve social media engagement
Enhance parent experience
Ensure efficient lead tracking
Maintain stakeholder relationships
Support event execution
How You'll Work.
Team & Collaboration
Coordinate with internal teams; Coordinate with external vendors/agencies; Build relationships with parents; Build relationships with media representatives; Build relationships with influencers; Build relationships with community stakeholders; Maintain internal and external stakeholder relationships
Communication Scope
Excellent communication skills; Bilingual (English/Arabic)
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