MarketingExecutive

HEI UAE is an exclusive partnership with HEI Schools (Helsinki International Schools) which brings Finland's globally acclaimed, award-winning Early Childhood Education model to the UAE market. Research-based methodology provides a high-quality child-centred approach which focuses on the holistic development and well-being of children (social, emotional, physical, cognitive growth, and character). HEI curriculum encourages children to exercise the type of curiosity and creativity which keeps adults thriving and is brought to life through comprehensive teacher training by HEI mentors from Finland. Marketing & Brand Management * Develop and execute localized marketing campaigns aligned with HEI UAE’s growth objectives. * Create engaging bilingual (English/Arabic) marketing content for social media, brochures, newsletters, and promotional materials. * Capture and produce high-quality photography and video content that reflects the HEI brand and human-centered educational experience. * Manage and maintain social media channels, ensuring consistent brand voice and audience engagement. * Coordinate with internal teams and external vendors/agencies for campaign execution. Events & Stakeholder Engagement * Organize and support school events, open days, educational workshops, and promotional activities. * Build relationships with parents, media representatives, influencers, and community stakeholders. * Coordinate PR activities, media outreach, and local partnerships to increase brand visibility. Sales Support & Lead Management * Track, manage, and nurture leads from inquiry to registration. * Follow up with prospective parents and maintain accurate CRM/reporting systems. * Prepare regular reports on inquiries, conversions, campaign performance, and enrollment metrics for line management. * Support registration initiatives to meet enrollment targets. Reporting * Monitor campaign effectiveness and provide recommendations for improvement. * Maintain marketing databases, conten