Castle Trust Bank

Financial Services

MarketingExecutive

£55–85k ~AI est. Basingstoke, England, United Kingdom FULL TIME Remote Friendly
The Brief

“Marketing Executive at Castle Trust Bank. Skills: Brand strategy, Customer acquisition, Campaign management, Growth metrics. Develop email campaigns. Manage email campaigns”

What You'll Achieve.

Support business growth

Industry & Context.

Financial Services
Problems you'll solve

Data-driven recommendations

What They're Looking For.

Must Have

Broad marketing experience, Experience managing email campaigns via CRM tools, Experience in website management, Experience in performance tracking, Copywriting skills, Proficiency in Canva, Proficiency in Adobe tools, Experience using Google Analytics, Ability to leverage AI tools, GCSEs English and Maths

Nice to Have

Experience in financial services, Marketing degree, Professional marketing qualification, CRM certifications, Adobe certifications, Experience managing social media accounts

What You'll Do.

Develop email campaigns

Manage email campaigns

Deliver email campaigns

Analyse campaign performance

Make data-driven recommendations

Create compelling content

Update LinkedIn presence

Monitor digital performance

Manage marketing material updates

Develop new collateral

Support brand messaging

Support internal departments

Monitor competitor activity

Monitor market trends

Provide recommendations

Build understanding of customer needs

Build understanding of distribution channels

Collaborate with internal teams

Collaborate with external agencies

Support marketing initiatives

Support strategic projects

Create visual content

How You'll Work.

Team & Collaboration

Internal teams; External agencies; Cross-functional teams

Communication Scope

Messaging adaptation

Process & Methodology

Project management, Strategic projects

Free ATS check

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