Shepherd

Commercial Insurance

MarketingEngineer,BrokerageGrowth

$145–190k New York, New York, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Marketing Engineer, Brokerage Growth at Shepherd. Skills: Growth marketing, Demand generation, Technical execution, Paid media, Account-based marketing, Marketing automation, Attribution. Build and own the growth stack. Operate like a growth engineer at a frontier AI company, but apply it to commercial insurance”

What You'll Achieve.

Build Shepherd’s growth engine for brokers; Prove the thesis that an AI company’s growth motion can be applied to commercial insurance; Build and own the growth stack; Ship improvements every week; Turn broker activations into submissions; Get every broker the right touch at the right time; Ensure every Shepherd underwriter has the intelligence and enablement they need to be in a position to win; Convert traffic from paid, ABM, and organic; Ensure Shepherd shows up where brokers and insureds search, including AI-native surfaces; Build dashboards that clearly show what’s working, especially for paid and ABM programs; Translate results into clear next steps for the business

Industry & Context.

Commercial Insurance
Problems you'll solve

You like big, complex problems. As we scale, you expect the challenges to get more difficult: data gaps, messy funnels, attribution edge cases… and that excites you. You see new, bigger, harder problems as proof the system is working and leveling up.

What They're Looking For.

Must Have

4+ years blending growth marketing, demand generation, and technical execution at a fast-moving B2B or consumer technology company, Extremely AI-pilled — you live in Cursor, Claude Code, or Codex. You are the first amongst your friends and coworkers to have a take on the latest LLM release., High agency and hands-on technically: you don’t wait for engineering support to ship a new tool or run a data analysis. You bias toward action, ship weekly, and do as well as you possibly can within what you’ve set out to do. You’re comfortable being the one who moves first and figures it out while others are still whiteboarding., You are all‑in on your craft. You don’t half‑build you hold yourself to outcomes and whole‑ass the system end to end so nothing gets in the way of hitting your goals., You like big, complex problems. As we scale, you expect the challenges to get more difficult: data gaps, messy funnels, attribution edge cases… and that excites you. You see new, bigger, harder problems as proof the system is working and leveling up., Experienced running growth programs at scale and building the attribution needed to prove impact., Comfortable turning rough ideas into usable content (scripts, looms, social clips, quick ad creative) and directing designers or video partners to get to final assets.

Nice to Have

experience in insurtech, fintech, or vertical SaaS, experience inside an AI-native company and a clear view of what “AI-native growth” looks like in practice

What You'll Do.

Build and own the growth stack

Operate like a growth engineer at a frontier AI company

but apply it to commercial insurance

Own paid media & ABM: Run paid programs end-to-end — audience strategy

and performance with a heavy focus on ABM campaigns that turn broker activations into submissions.

Build outbound and lifecycle infrastructure: Design and implement broker lifecycle journeys

signal-based triggers

intelligent sequences and plays

and all of the orchestration and wiring to get every broker the right touch at the right time and every Shepherd underwriter the intelligence and enablement they need to be in a position to win.

Improve conversion across the funnel: Build and iterate on landing pages

and website flows to convert traffic from paid

and organic you’ll own experimentation and CRO.

Stand up GEO / AI search: Implement structured data

and entity infrastructure so Shepherd shows up where brokers and insureds search

including AI-native surfaces.

Implement marketing automation & attribution: Select and wire the stack (MAP

then build dashboards that clearly show what’s working

especially for paid and ABM programs.

Produce performance creative: Turn ideas into performance assets — self-recorded explainers

lightweight product demos

and ad creative — and pull in specialists when we need higher-end production.

Increase experimentation velocity: Continuously test audiences

and translate results into clear next steps for the business.

How You'll Work.

Team & Collaboration

Work with specialists when higher-end production is needed

Full Job Description

WHAT WE DO Shepherd is an AI-native commercial insurance platform transforming how high-hazard industries get covered. Our mission is to make risk frictionless for the builders and operators shaping the physical world — protecting progress from concept through construction and into decades of operation. The infrastructure behind the AI boom — data centers, semiconductor fabs, renewable energy assets — has to be built and insured. But traditional carriers weren't built for this speed: - Complex commercial construction projects routinely wait weeks for a single quote - Legacy carriers rely on static applications and disconnected systems - Brokers chase carriers through calls, emails, and resubmissions We built Shepherd to solve that. Our AI performs the same underwriting workflows in seconds, and integrates real-time data from construction technology partners — Procore, Autodesk, OpenSpace, DroneDeploy, and others — to see risk as it actually exists, not just as it was reported on a static form. We're pursuing the most ambitious technical vision in commercial insurance: fully autonomous underwriting. We're closing in on the first fully agentic submission in the industry — email in, price out, no human intervention until the last mile. With Shepherd, safety, speed, and quality no longer trade off against one another — they compound. We're building: - Faster decisions - Smarter, more accurate pricing - Better risk outcomes for insureds who invest in safer practices We're not just modernizing insurance products. We're building the risk infrastructure for the next generation of financial services. OUR INVESTORS In March 2026, Shepherd raised a $42M Series B https://www.linkedin.com/posts/justindlevine29_today-were-announcing-our-42m-series-b-activity-7442200922291630080-z1gw?rcm=ACoAAAkOMEwBRnAAXmdnQcaOJeioCu6VCqR6Gzc&utm_medium=member_desktop&utm_source=share — bringing total funding to over $60M — led by Intact Private Capital, the investment arm of one of the largest i

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