UPROSPECT

Healthcare

MarketingDirector

$4–5k Medellín, Antioquia, CO FULL TIME Remote Friendly
The Brief

“Marketing Director at UPROSPECT. Skills: SEO strategy, Content marketing, B2B marketing, Digital growth. Develop and execute SEO strategy. Monitor SEO performance”

What You'll Achieve.

Drive digital growth; Drive brand positioning; Drive SEO performance; Drive content marketing initiatives; Focus on revenue

Industry & Context.

Healthcare

What They're Looking For.

Must Have

C1 level English minimum, 5 - 6+ years digital marketing, SEO and content strategy focus, B2B marketing sales focus, Proven organic growth success, Proven keyword rankings success, Proven website traffic success, Proven B2B lead generation success, Technical SEO expertise, Modern SEO tools expertise, Manage websites through CMS, B2B email marketing platforms experience, Understanding of B2B marketing, Content creation for technical audiences

Nice to Have

Experience with Ahrefs, Experience with SEMrush, Experience with Google Search Console, Experience with WordPress, Experience with Webflow, Experience with HubSpot, Experience with Mailchimp

What You'll Do.

Develop and execute SEO strategy

Monitor SEO performance

Optimize company website

Update website content

Optimize landing pages

Lead content marketing strategy

Generate revenue through content

Build editorial calendar

Ensure consistent content production

Manage email marketing campaigns

Manage nurture sequences

Analyze marketing KPIs

Report on marketing KPIs

Research industry trends

How You'll Work.

Communication Scope

English writing; English communication

Process & Methodology

Editorial calendar management

Free ATS check

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