Pavago
SaaS
MarketingCoordinator
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Marketing Coordinator at Pavago. Skills: CRM management, Marketing automation, Data hygiene, Campaign execution. Maintain CRM hygiene. Ensure data accuracy in Salesforce”
What You'll Achieve.
Improve data cleanliness; Execute routine marketing tasks; Improve marketing systems; Own day-to-day execution; Organize marketing operations; Make marketing predictable; Make marketing efficient; Anticipate marketing needs; Own marketing execution; Contribute to team operations; Clean marketing systems; Run marketing campaigns smoothly; Provide performance visibility; Draft emails; Support article publishing; Move ideas from concept to launch; Improve workflows; Make team more efficient
Industry & Context.
Must work CST hours
What They're Looking For.
Must Have
Hands-on Salesforce experience, Experience with Pardot, Account Engagement, HubSpot, or similar automation tools, Experience using ZoomInfo or comparable prospecting databases, Proficiency in Google Sheets or Excel, Experience maintaining CRM hygiene, Experience maintaining marketing databases, Ability to follow standardized processes, Ability to document standardized processes
Nice to Have
Experience supporting US-based companies, Basic SEO knowledge, Website CMS experience, Experience drafting marketing emails, Experience supporting content publishing, Canva or light creative execution exposure
What You'll Do.
Ensure data accuracy in Salesforce
Manage marketing database structure
Manage segmentation readiness
Execute compliant mass email campaigns
Create competitor tracking databases
Maintain competitor tracking databases
Conduct website audits
Support SEO-driven content updates
Build campaign tracking frameworks
Build reporting visibility
Document marketing processes
Standardize workflows
Support light content execution
Support publishing content
Create templates in Canva
How You'll Work.
Team & Collaboration
Work with VP Marketing
Full Job Description
### Marketing Coordinator **Location:** Remote (Must work CST hours) **Engagement:** Full-Time | Contractor ### About the Role Our client is hiring a process-driven Marketing Coordinator to strengthen marketing infrastructure and execution. This is an execution-heavy role. You will manage data integrity, build and audit prospect lists, support campaign infrastructure, and ensure marketing systems run clean and efficiently. You’ll work directly with the VP of Marketing. The goal is simple: tighter systems, better visibility, smoother execution. ### Key Responsibilities * Maintain CRM hygiene and ensure data accuracy in Salesforce * Manage marketing database structure and segmentation readiness * Build and audit prospect lists using ZoomInfo or similar tools * Execute compliant mass email campaigns * Create and maintain competitor tracking databases * Conduct website audits and support SEO-driven content updates * Build campaign tracking frameworks and reporting visibility * Document marketing processes and standardize workflows * Support light content execution (email drafts, publishing support, templates in Canva) ### Must Have * Hands-on Salesforce experience (data management, segmentation, reporting) * Experience with Pardot, Account Engagement, HubSpot, or similar automation tools * Experience using ZoomInfo or comparable prospecting databases * Strong proficiency in Google Sheets or Excel * Experience maintaining CRM hygiene and marketing databases * Ability to follow and document standardized processes ### Nice to Haves * Experience supporting US-based companies * Basic SEO knowledge * Website CMS experience * Experience drafting marketing emails or supporting content publishing * Canva or light creative execution exposure ### 30-60-90 Day Success Plan **30 Days:** You understand the infrastructure, have improved data cleanliness, and can execute routine marketing tasks with minimal oversight. **60 Days:** You’re not just maintaining systems — you’re improving
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