Pavago
Staffing and Recruiting
MarketingCoordinator
“Marketing Coordinator at Pavago. Skills: Salesforce, CRM management, marketing operations, campaign execution, data management, lead generation, list building. Maintain CRM hygiene and data accuracy in Salesforce. Manage database structure and ensure proper segmentation readiness”
What You'll Achieve.
Improve data cleanliness within 30 days; Execute routine tasks with minimal supervision within 30 days; Start improving workflows and owning execution within 60 days; Contribute to campaign efficiency and reporting within 60 days; Marketing operations are organized, predictable, and efficient within 90 days; Proactively identify gaps and improve processes within 90 days; Become the operational backbone of marketing within 6 months; Systems run smoothly with clear visibility for leadership within 6 months; Contribute to content execution and workflow optimization within 6 months
Industry & Context.
Identify inefficiencies and suggest improvements; Proactively identify gaps and improve processes
Remote, CST Hours
What They're Looking For.
Must Have
Salesforce (data management, segmentation, reporting), marketing automation tools, Pardot / Account Engagement / HubSpot (or similar), ZoomInfo or similar prospecting tools, Google Sheets / Excel, maintaining CRM hygiene and marketing databases, attention to detail and process-driven mindset, Ability to follow and document structured workflows, Comfortable working remote during CST hours
Nice to Have
Supporting U. S. -based companies, Basic understanding of SEO and website optimization, Experience with CMS platforms, Experience drafting marketing emails or content support, Familiarity with Canva or light design tools
What You'll Do.
Maintain CRM hygiene and data accuracy in Salesforce
Manage database structure and ensure proper segmentation readiness
Audit and clean marketing data regularly
Build and audit prospect lists using ZoomInfo or similar prospecting tools
Execute compliant mass email campaigns
Support campaign infrastructure and tracking
Assist with email drafts
and templates (Canva)
Conduct basic website audits
Support SEO-driven updates and content improvements
Build campaign tracking frameworks
Maintain visibility into campaign performance
and marketing metrics
Document marketing workflows and SOPs
Standardize processes for consistency and scalability
Identify inefficiencies and suggest improvements
Maintain competitor tracking databases
Support marketing insights and research
How You'll Work.
Team & Collaboration
Work directly with the VP of Marketing; Support marketing leadership
Process & Methodology
Ability to follow and document structured workflows, Standardize processes for consistency and scalability, Identify inefficiencies and suggest improvements
Applying for this Marketing Coordinator role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
ANONYMOUS · UNFILTERED
What do employees actually say about Pavago?
Real rants from real employees. Read before you apply.