Pavago

Staffing and Recruiting

MarketingCoordinator

Amherst, Nova Scotia, Canada Remote Friendly
The Brief

“Marketing Coordinator at Pavago. Skills: Salesforce, CRM, Marketing Operations, Lead Generation. Support marketing operations. Manage CRM data integrity”

What You'll Achieve.

Improve data cleanliness; Execute routine tasks; Improve workflows; Own execution; Contribute to campaign efficiency; Contribute to reporting; Marketing operations organized; Marketing operations predictable; Marketing operations efficient; Proactively identify gaps; Improve processes; Become operational backbone; Systems run smoothly; Clear visibility for leadership; Contribute to content execution; Contribute to workflow optimization

Industry & Context.

Staffing and Recruiting
Problems you'll solve

Identify inefficiencies; improve workflows

Eligibility Requirements

Remote, CST Hours

What They're Looking For.

Must Have

Salesforce (data management, segmentation, reporting), marketing automation tools, Pardot / Account Engagement / HubSpot (or similar), ZoomInfo or similar prospecting tools, Google Sheets / Excel, maintaining CRM hygiene and marketing databases, attention to detail and process-driven mindset, Ability to follow and document structured workflows, Comfortable working remote during CST hours

Nice to Have

supporting U. S. -based companies, Basic understanding of SEO and website optimization, CMS platforms, drafting marketing emails or content support, Canva or light design tools

What You'll Do.

Support marketing operations

Manage CRM data integrity

Execute marketing campaigns

Manage database structure

Ensure segmentation readiness

Audit and clean marketing data

Build and audit prospect lists

Execute compliant mass email campaigns

Support campaign infrastructure

Assist with email drafts

Conduct basic website audits

Support SEO-driven updates

Build campaign tracking frameworks

Maintain visibility into campaign performance

Document marketing workflows

Standardize processes for consistency

Identify inefficiencies

Maintain competitor tracking databases

Support marketing insights

How You'll Work.

Team & Collaboration

Work directly with the VP of Marketing; Work with product team

Free ATS check

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