Structube
Retail
MarketingContentCreator
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“Marketing Content Creator at Structube. Skills: Content creation, Social media, Brand management, Marketing strategy. Participate in content strategy development. Ensure coherent brand experience”
What You'll Achieve.
Optimize writing; Optimize creativity; Optimize consistency; Optimize campaign performance; Respect brand tone; Respect brand voice; Optimize copywriting for web; Align with business objectives; Expand social media; Expand partnerships; Ensure legal compliance; Ensure prize fulfillment; Align with industry best practices; Optimize performance; Make recommendations for development
Industry & Context.
Problem-solving
Bilingual on camera
What They're Looking For.
Must Have
2-5 years experience, Bachelor's Degree in Commerce, Marketing, PR, Communications, Business-related qualifications or equivalent, Bilingual: fluent in English and French, Comfortable speaking English and French on camera, Understanding of social media platforms
Nice to Have
Intermediate competencies with photo, video and content, Experience or interest in AI assisted copywriting, Copywriting experience for B2C retail, Experience with influencer marketing, Experience with business analytics, Interest in interior design
What You'll Do.
Participate in content strategy development
Ensure coherent brand experience
Support marketing team
Develop marketing content
Execute marketing campaigns
Rollout marketing campaigns
Analyze post-campaign results
Produce bilingual marketing content
Create content for social media
Review marketing content
Edit marketing content
Proofread marketing content
Research content ideas
Optimize copywriting for web
Participate in photo shoots
Participate in video shoots
Act as brand representative
Research fashion trends
Research design trends
Propose content recommendations
Assist in planning content themes
Assist in planning marketing campaigns
Collaborate with marketing team
Collaborate with creative team
Provide content briefs
Review creative assets
Implement growth strategies
Build content calendar
Coordinate marketing partnerships
Ensure partnership follow-up
Ensure legal compliance
Ensure prize fulfillment
Establish platform objectives
Establish growth strategies
Establish retention strategies
Analyze social media data
Analyze content analytics
Manage report creation
How You'll Work.
Team & Collaboration
Marketing Manager team; Marketing team; Creative team
Communication Scope
Brand representative; Presentations
Process & Methodology
Content calendar management
Full Job Description
Take your career to new heights at Structube! STRUCTUBE is the perfect workplace for fans of modern and contemporary interior design, furniture and accessories. We foster an inspiring work environment where collaboration and camaraderie prevail, whether working in our stores or at our Head Office. What’s in it for you? * A competitive salary; * A group insurance program paid 100% by STRUCTUBE (Vision & Dental); * A telemedicine and stress management program available from day one; * Discounts at various merchants (gym, phone plans, etc.); * A 25% discount on STRUCTUBE’s regular priced items; * Opportunity for growth and career advancement; * An employee recognition program; * And much more! The Marketing Content Creator works on the Marketing Manager’s team and is responsible for participating in the development of Structube’s content strategy, ensuring a coherent brand experience across all communication channels in support of the overall marketing strategy and company objectives. They support the marketing team in the development, execution, rollout, and post-campaign analysis as it relates to marketing communications, ensuring consistency in the brand message and customer experience across all channels. Ideation, Content Creation & Revision * Production of bilingual (English and French) marketing content, leveraging AI tools to optimize writing, creativity, consistency, and campaign performance; * Content creation for all social media platforms, including but not limited to Instagram, Facebook, Tiktok, YouTube, Pinterest, Linked In, Reddit, X (Twitter); * Review, edit, and proofread marketing content for accuracy, style, and adherence to the brand’s tone of voice; * Research and pitch content ideas and video series, while maintaining Structube’s tone of voice and respecting its brand guidelines; * Research keywords and optimize copywriting for web, respecting industry best practices for SEO and LLM; * Participate in photo and videos shoots related to recommended
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