Veralto

MarketingCommunicationSupervisor

$245–405k ~AI est. Shanghai, China FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Marketing Communication Supervisor at Veralto. Skills: Brand strategy, Customer acquisition, Campaign management, Growth metrics. Develop and implement strategic communication plan. Drive brand presence in industries”

Industry & Context.

Problems you'll solve

Creative problem-solving

Eligibility Requirements

Willingness to travel

What They're Looking For.

Must Have

5+ years tradeshow and events management, Bachelor's degree in marketing, Communications, or Advertising

What You'll Do.

Develop and implement strategic communication plan

Drive brand presence in industries

Manage tradeshows and seminars

Manage media relationships

Manage association relationships

Manage industry standard committee relationships

Support channel partner campaigns

Enhance customer engagement

Research and evaluate events

Coordinate logistical aspects of events

Manage event venue selection

Manage on-site event management

Communicate with channel partners

Collect channel partner market information

Support channel partner events

Manage channel partner sponsorship project

Manage design and printing of brochures

Manage pre-event promotion

Manage real-time social media posts

Manage post-event follow-ups

Establish and maintain media relationships

Establish and maintain association relationships

Establish and maintain industry standard committee relationships

Join industry annual events

Collect industry customer information

Collect leading customer data

Collect supply chain data

Interact with sales team

Manage gift selection and production

Coordinate with gift suppliers

Track marketing raw data

Track sales opportunities

Track final closed-won deals

Optimize future event strategies

Achieve annual tradeshow targets

How You'll Work.

Team & Collaboration

Work with China local Application and Sales team

Communication Scope

Interpersonal skills; Negotiation skills

Process & Methodology

Project management

Full Job Description

**_Job Description_** The Marketing Communication Supervisor will be responsible for developing and implementing a localized strategic communication plan to drive X-Rite presence in different industries, which includes tradeshow & seminar management, media, association and industry standard committee relationship and effective channel partner support campaigns. She will work closely with China local Application and Sales team to enhance customer engagement and deliver results. 营销传播主管负责制定和执行本地战略,以提升爱色丽在各行业的品牌知名度。其职责包括管理展会与研讨会,媒体、协会和标准委员会关系的维护,以及支持渠道合作伙伴市场活动。她将与爱色丽销售及应用工程师团队密切协作,进一步提升客户互动并推动达成预期业务成果。 ** _Key Responsibilities_** * **Tradeshow/Seminar Research and Execution:** Proactively collect and evaluate the potentially relevant events to our product solution including tradeshow, seminar and third-party event in different industries. Coordinate all logistical aspects of those marketing events, including venue selection, booth design and on-site management with optimized cost * **/****研讨会调研与执行 :**主动进行展会、研讨会和第三方活动的市场调研,收集并评估与我们产品解决方案相关的潜在活动。组织及协调这些市场活动的所有事宜,包括研讨会场地选择、展位设计和现场管理等,确保成本最优化。 * C**hannel Partner Collaboration:** Regularly communicate and collect events and market information from Channel Partner. Work closely with X-Rite Channel Partners to give support to their event, including product demo, marketing materials, gifts, etc. Good management of annual channel partner sponsorship project to ensure its smooth running and result. * **渠道合作伙伴协作 :**定期与渠道合作伙伴沟通并收集活动及市场信息,同时为其活动提供必要的支持,包括样机、产品资料、礼品等。有效管理年度渠道合作伙伴市场活动赞助项目,确保其顺利运行并取得成果 * **Event Marketing Promotion:** Manage the design and printing of product brochures. Responsible for pre-event promotion, real-time social media posts during events, and post-event follow-ups. Collaborate closely with the digital team to ensure maximum brand exposure through strategic content distribution * **活动预热与宣传管理 :**管理活动所需产品资料的设计与印刷;负责活动前期的预热报道、活动期间的文章撰写与多渠道发布,确保品牌宣传声量最大化 * **Media, Association and Industry Standard Committee:**

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