Company
Cybersecurity
MarketingCampaignOperations&AnalyticsManager
Neural analysis suggests this role is
optimal for Manager candidates.
“Marketing Campaign Operations & Analytics Manager. Skills: Campaign operations, Marketing analytics, Marketo, Salesforce. Own end-to-end marketing campaign and email operations. Plan, build, launch, and optimize campaigns”
What You'll Achieve.
Drive progression through the funnel; Improve conversion performance
Industry & Context.
Actionable insights; Clear narratives
What They're Looking For.
Must Have
5+ years of experience in marketing operations, campaign operations, or a related marketing analytics role, Deep hands-on expertise with Marketo, Proven experience running full-cycle campaign execution in partnership with demand generation teams across B2B environments, Background in marketing attribution and analytics, Working knowledge of Salesforce and how it integrates with marketing automation platforms, Experience designing and managing nurture and lifecycle marketing programs, Analytical mindset with the ability to turn complex data into actionable insights and clear narratives, A builder mentality with experience improving systems, automating processes, and scaling marketing operations, Excellent communication skills with a focus on clarity, accuracy, and data-driven decision-making
Nice to Have
Familiarity with modern GTM and intent tools (e.g., 6sense, MadKudu, AdRoll)
What You'll Do.
Own end-to-end marketing campaign and email operations
and optimize campaigns
and maintain nurture and lifecycle programs
Drive progression through the funnel
Improve conversion performance
Lead marketing attribution
Lead performance reporting
Build and maintain scalable reporting frameworks
and trust in marketing performance
Support field and event marketing execution
Create email programs
Create campaign assets
Maintain and optimize the marketing technology stack
Ensure clean integrations and reliable data flow
Develop internal tooling
Develop documentation
Develop enablement resources
Improve self-service capabilities
Collaborate with cross-functional stakeholders
Continuously improve campaign performance
Continuously improve data quality
Continuously improve operational efficiency
How You'll Work.
Team & Collaboration
Partnering with demand generation; Collaborate with cross-functional stakeholders
Communication Scope
Data-driven decision-making
Full Job Description
## Accountabilities Own end-to-end marketing campaign and email operations, partnering closely with demand generation to plan, build, launch, and optimize campaigns across prospect and customer audiences. Design, implement, and maintain nurture and lifecycle programs that drive progression through the funnel and improve conversion performance. Lead marketing attribution, channel mapping, and performance reporting, including funnel, pipeline, and ROI analysis with strong data governance practices. Build and maintain scalable reporting frameworks that ensure consistency, accuracy, and trust in marketing performance data across systems. Support field and event marketing execution by creating landing pages, forms, email programs, and campaign assets. Maintain and optimize the marketing technology stack, including Marketo, Salesforce, and connected systems, ensuring clean integrations and reliable data flow. Develop internal tooling, documentation, and enablement resources to improve self-service capabilities across the marketing organization. Collaborate with cross-functional stakeholders to continuously improve campaign performance, data quality, and operational efficiency. Requirements: 5+ years of experience in marketing operations, campaign operations, or a related marketing analytics role. Deep hands-on expertise with Marketo, including smart campaigns, programs, forms, landing pages, email operations, and platform administration. Proven experience running full-cycle campaign execution in partnership with demand generation teams across B2B environments. Strong background in marketing attribution and analytics, including funnel reporting, pipeline analysis, and multi-touch attribution methodologies. Working knowledge of Salesforce and how it integrates with marketing automation platforms. Experience designing and managing nurture and lifecycle marketing programs. Familiarity with modern GTM and intent tools (e.g., 6sense, MadKudu, AdRoll) and how they support target
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