Vivrelle

Marketing

Manager,TikTok&ContentStrategy(SocialMedia)

$80–100k New York, New York, United States FULL TIME
The Brief

“Manager, TikTok & Content Strategy (Social Media) at Vivrelle. Skills: TikTok strategy, Short-form content, Social media management. Own TikTok content strategy. Execute TikTok content strategy”

What You'll Achieve.

Drive awareness; Drive engagement; Drive brand affinity; Maximize reach; Maximize viral potential; Keep Vivrelle at forefront; Build brand relevance; Build brand conversation; Content reflects brand voice; Content delivers value; Content aligns with business objectives; Drive community growth

Industry & Context.

Marketing

What They're Looking For.

Must Have

3+ years managing social media, Deep understanding of TikTok, Deep understanding of Instagram Reels, Proven track record creating content, Exceptional content ideation skills, Exceptional storytelling skills, Understanding of social strategy, Understanding of content planning, Understanding of performance analytics, Experience filming short-form video, Experience editing short-form video, Ability to move quickly, Ability to adapt to trends, Ability to execute ideas efficiently, Organizational skills, Attention to detail

Nice to Have

Passion for fashion, Passion for luxury, Passion for lifestyle brands, Passion for consumer brands

What You'll Do.

Own TikTok content strategy

Execute TikTok content strategy

Conceptualize short-form content

Create short-form content

Film short-form content

Edit short-form content

Publish short-form content

Stay ahead of platform updates

Stay ahead of creator movements

Stay ahead of cultural moments

Develop creative concepts

Build content calendar

Manage content calendar

Analyze performance metrics

Analyze social insights

Collaborate with marketing teams

Collaborate with partnerships teams

Collaborate with membership teams

Collaborate with creative teams

Identify emerging content formats

Experiment with new approaches

Engage with influencers

Engage with social community

How You'll Work.

Team & Collaboration

Cross-functional teams; Marketing teams; Partnerships teams; Membership teams; Creative teams

Process & Methodology

Content planning

Free ATS check

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