WPP Media
media
ManagerSearch
“Manager Search at WPP Media. Skills: search campaigns, SEM strategy, campaign management, optimization, reporting, client accounts, paid search campaign. Day to day optimization and management of search campaigns working towards defined KPIs set by clients. Develop SEM strategy and tactics for campaign and deliver the campaign management”
What You'll Achieve.
Adopted best practices around campaign structure, ad copy guidelines, and campaign optimization techniques; Take responsibility of looking after client’s search engine marketing business, including accounts management and optimization; Become familiar with GroupM’s performance proposition and processes (optimization, reporting and billing); Demonstrate mastery of all platforms and systems which power search; Receive great feedback from co-workers and key client contacts as a result of communication both internally and externally; Sustainable optimization to elevate client’s search business level and quality; Learnt how to build a paid search campaign from scratch with minimal supervision; Been confidently running client accounts independently, meeting all KPIs, etc.; Regularly contributed to the monthly performance newsletter cover industry updates and trends and in particular how these impact clients and approach to planning.; Become a trusted advisor through justification of recommendations, timeline management and delivering outcomes; Drive the testing of new betas, platforms, and other innovations for our clients; Taken on more responsibility and started to get involved in meetings, attempting to upsell new features and services; Developed relationships with other teams in the agency and started contributing to responses to client briefs; Assisted the Manager in new business pitches, including background research, defining strategy to preparing presentation material; Establish yourself with a more strategic thinking senior executive and keep growth an integrated view on whole performance business; Be able to analyze and provide insights on all the featured covered by the buying platforms
Industry & Context.
Sustainable optimization to elevate client’s search business level and quality; Be able to analyze and provide insights on all the featured covered by the buying platforms
What They're Looking For.
Must Have
Minimum 4 - 6 years’ hands-on experience managing paid search campaigns with a keen interest in all digital marketing disciplines, Good understanding of Google, Bing, SA360
Nice to Have
concentration in advertising, marketing, business administration, and/or communications preferred
What You'll Do.
Day to day optimization and management of search campaigns working towards defined KPIs set by clients
Develop SEM strategy and tactics for campaign and deliver the campaign management
Generating reports and insights from campaigns and communicating these to the team and smaller clients directly
Implementation of single and multi-variant tests to increase campaign efficiency
Build account structure
tracking and overall management
How You'll Work.
Team & Collaboration
Building relations with team members with clear and effective communications (spoken, written, and presenting) with ability to influence and gain trust; Coordinate with other team for integrated insights and client business proposals; Developed relationships with other teams in the agency and started contributing to responses to client briefs; Assisted the Manager in new business pitches, including background research, defining strategy to preparing presentation material
Communication Scope
clear and effective communications (spoken, written, and presenting); ability to influence; gain trust
Process & Methodology
timeline management
Applying for this Manager Search role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Greenhouse
- Create a Greenhouse profile before applying — it saves time across multiple applications.
- Upload your resume as a PDF; the parser handles it better than Word.
- Answer all knockout questions carefully — wrong answers auto-reject before a human sees you.
- Enable email notifications to track application status in real time.
ANONYMOUS · UNFILTERED
What do employees actually say about WPP Media?
Real rants from real employees. Read before you apply.