Takeda Pharmaceuticals USA, Inc.

Pharma

Manager,SalesforceTargeting&EngagementAnalytics

$162–182k Boston, Massachusetts, United States FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Manager candidates.

The Brief

“Manager, Salesforce Targeting & Engagement Analytics at Takeda Pharmaceuticals USA, Inc.. Skills: Salesforce Targeting, HCP Engagement Analytics, SQL, Python. Design Salesforce targeting analytics. Build Salesforce targeting analytics”

Industry & Context.

Pharma
Problems you'll solve

Root cause analysis

What They're Looking For.

Must Have

Master's degree or 3 years experience, Bachelor's degree or 5 years experience, Analyze secondary data, Evaluate brand performance, Evaluate prescriber behavior, Evaluate market trends, Evaluate marketing campaigns, Measure digital impact, Measure non-personal impact, Handle Salesforce Targeting Data Analytics Integration, Provide actionable insights, Develop SQL queries, Develop Python queries, Design scalable Tableau dashboards, Manage multiple analytics projects, Perform root cause analysis

Nice to Have

PhD preferred

What You'll Do.

Design Salesforce targeting analytics

Build Salesforce targeting analytics

Operationalize Salesforce targeting analytics

Integrate commercial data sources

Develop analytic frameworks

Provide insights for field deployment

Provide insights for omnichannel planning

Provide insights for commercialization strategy

Design Salesforce targeting

Manage Salesforce targeting

Design Salesforce segmentation

Manage Salesforce segmentation

Design field deployment

Manage field deployment

Build longitudinal HCP analytics

Integrate claims data

Integrate Veeva CRM data

Integrate SP onboarding data

Integrate payer access signals

Develop engagement measurement for Salesforce

Develop engagement measurement for omnichannel

Analyze campaign metadata

Analyze behavioral analytics

Lead secondary commercial analyses

Assess disease dynamics

Assess competitive landscapes

Assess prescriber behavior

Direct offshore analytical resources

Conduct test-control analysis

Conduct A/B experimentation

Quantify incremental impact of omnichannel tactics

Identify drivers of HCP engagement

Identify drivers of Rx behavior

Analyze marketing performance data

Surface opportunities

Surface whitespace insights

Inform tactical decision-making

Inform strategic decision-making

Execute ad-hoc analytics

Size market opportunities

Partner with digital teams

Diagnose funnel leakage

Analyze patient journeys

Analyze SP onboarding data

Analyze payer benefit design

Analyze CRM interaction data

Incorporate payer dynamics into targeting

Incorporate payer dynamics into segmentation

Incorporate payer dynamics into pull-through analytics

Translate analytics into scenario-based recommendations

Standardize measurement logic

Standardize code assets

Standardize reporting

Collaborate cross functionally

Align analytic workflows to commercialization milestones

Support launch franchises

Support inline franchises

How You'll Work.

Team & Collaboration

Collaborate cross functionally; Partner with digital teams

Process & Methodology

Manage multiple analytics projects, Perform root cause analysis, Align findings with business priorities, Align findings with deadlines

Full Job Description

By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s [Privacy Notice](https://jobs.takeda.com/privacynotice) and [Terms of Use](https://www.takeda.com/terms-and-conditions/). I further attest that all information I submit in my employment application is true to the best of my knowledge. ## **Job Description** Pursuant to Section 20 C.F.R. 656.10, you are hereby notified that an application for Alien Employment Certification will be filed by Takeda Pharmaceuticals USA, Inc. for the following job opportunity: **JOB LOCATION:** Cambridge, MA **POSITION** : Manager, Salesforce Targeting & Engagement Analytics **POSITION DESCRIPTION** : Takeda Pharmaceuticals USA, Inc. is seeking a Manager, Salesforce Targeting & Engagement Analytics with the following duties: responsible for designing, building, and operationalizing Salesforce based field targeting and healthcare professional (HCP) engagement analytics for inline and launch neuroscience brands; integrate multiple commercial data sources, develops analytic frameworks, and provide insights that support field deployment, omnichannel planning, and commercialization strategy in the neuroscience therapeutic area. Design and manage Salesforce targeting, segmentation, and field deployment using IQVIA, Symphony, Komodo, EMR/EHR, and SP data. Build longitudinal HCP analytics via SQL/Python in Databricks/Snowflake by integrating claims, Veeva CRM, SP onboarding, and payer access signals. Develop engagement measurement for Salesforce and omnichannel (NPP/DTC) using campaign metadata and behavioral analytics (Veeva, tele-detail, Adobe/Google). Lead secondary commercial analyses using claims, CRM, and market data to assess disease dynamics, competitive landscapes, and prescriber behavior, directing offshore (GCC) analytical resources as needed. Conduct test–control and A/B experimentati

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