Digital Matter
marketing
Manager,Programmatic
Neural analysis suggests this role is
optimal for Mid candidates.
“Manager, Programmatic at Digital Matter. Skills: programmatic media buying, campaign management, optimization, data analysis, strategic development. Lead end-to-end, day-to-day management of programmatic programs. budget pacing”
What You'll Achieve.
delivery against KPIs; improve efficiency and incremental reach; improve operational efficiency, measurement rigor, and campaign effectiveness
Industry & Context.
Demonstrated analytical rigor and quantitative problem-solving: leverages data, metrics, and structured thinking to validate hypotheses, quantify impact, identify root causes, and surface growth opportunities
What They're Looking For.
Must Have
5+ years of end-to-end, hands-on experience managing and optimizing programmatic Display, Video, Social and/or Mobile Programmatic Media Buying across the full lifecycle (strategy, launch, pacing, testing, and performance reporting), Experience developing, building, executing and optimizing campaigns via DV360 and The Trade Desk, Amazon Ads), Experience in setting up PMPs, PGs and working with publishers, Excel and data analysis abilities (SQL, Pivot Tables, VLOOKUPs, SUMIFs), High level organization skills and attention to detail, Excellent verbal and written communication and presentation skills, Advanced proficiency in Microsoft Excel and PowerPoint, with a track record of building clear, executive-ready analyses and narratives, Demonstrated analytical rigor and quantitative problem-solving: leverages data, metrics, and structured thinking to validate hypotheses, quantify impact, identify root causes, and surface growth opportunities
Nice to Have
interest in social media, performance marketing, marketing, and familiarity with retail dynamics
What You'll Do.
day-to-day management of programmatic programs
in-flight optimization
delivery against KPIs
Manage and mentor Programmatic team member(s) responsible for ad trafficking and creative served as final QA owner for all platform builds to ensure accuracy and compliance
Partner with cross-functional stakeholders to design campaign architecture and execute launch plans
translating client objectives into scalable channel strategy and operational workflows
Analyze high-volume performance datasets to surface insights and proactively identify optimization synthesize findings into clear actions for internal teams and client stakeholders
Develop "best-in-class" recommendations across creative
and placements-benchmarking competitive/market examples to inform test-and-learn roadmaps and creative requests
Present strategic recommendations and performance narratives to senior internal and external serve as primary Programmatic contact for select accounts
ensuring tight alignment to overarching business goals
Build and refine audience targeting strategies grounded in client priorities and performance recommend segmentation and expansion approaches to improve efficiency and incremental reach
Lead partner meetings and ongoing communications with Programmatic vendors/platform drove agendas
and own follow-ups to keep workstreams on track
Stay ahead of industry trends and platform changes
continuously integrating new tools and best practices to improve operational efficiency
and campaign effectiveness
Serve as a digital display ecosystem expert
understanding the taxonomy of programmatic media landscape and its components
Serve as a publisher technology expert including our partner DSPs and their consoles expert
How You'll Work.
Team & Collaboration
Partner with cross-functional stakeholders to design campaign architecture and execute launch plans; synthesize findings into clear actions for internal teams and client stakeholders; Present strategic recommendations and performance narratives to senior internal and external; serve as primary Programmatic contact for select accounts, ensuring tight alignment to overarching business goals
Communication Scope
Excellent verbal and written communication and presentation skills; presentation skills
Process & Methodology
budget pacing, launch plans execution, operational workflows, own follow-ups to keep workstreams on track
Full Job Description
## Description Who We Are At Digital Matter, we are a next-generation growth and transformation partner built for the realities of today’s market. We combine the pace and precision of a startup with the discipline and rigor of a global advisory firm. Our team brings deep operating experience across media, retail, and technology. We have built, scaled, and transformed organizations. We help consumer brands unlock growth and navigate transformation by managing media as a strategic asset class, connecting data, technology, and creativity to deliver measurable business impact. Our mission is clear: to transform media into a lever for enterprise-level value creation, powered by intelligence, automation, and future-ready technology. Over the past seven years, we’ve guided organizations through IPOs, digital turnarounds, and successful exits, proving that when media is managed as capital, it becomes a catalyst for growth and transformation at scale. ## About the Role As a Programmatic Manager, you will support end-to-end campaign management, optimization, and strategic development across a diversified programmatic mix, spanning The Trade Desk, DV360, Amazon Ads and retail networks in close partnership with both internal teams and external client stakeholders. This role reports into the Director, Programmatic. ## What You'll Do Lead end-to-end, day-to-day management of programmatic programs, budget pacing, in-flight optimization, performance analysis, and delivery against KPIs. Manage and mentor Programmatic team member(s) responsible for ad trafficking and creative specifications; served as final QA owner for all platform builds to ensure accuracy and compliance. Partner with cross-functional stakeholders to design campaign architecture and execute launch plans, translating client objectives into scalable channel strategy and operational workflows. Analyze high-volume performance datasets to surface insights and proactively identify optimization levers; syn
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