Wpromote
Client Strategy
Manager,PerformanceCreative
Neural analysis suggests this role is
optimal for Mid candidates.
“Manager, Performance Creative at Wpromote. Skills: Performance Creative, Integrated Media Strategies, Paid Media, Analytics. Own creative development and execution. Shape creative strategy through data-informed testing”
What You'll Achieve.
Drive measurable growth across the funnel; Ensure creative performance aligns with broader business objectives; Improve efficiency and drive business outcomes
Industry & Context.
Analytical and problem-solving skills; Optimization opportunities
This position may be performed remotely in most states within the US, with some exclusions, Not eligible for immigration sponsorship
What They're Looking For.
Must Have
2-3 years of experience in paid media advertising, media planning, or digital strategy within an agency or marketing environment, Multi-channel experience across Paid Search, Paid Social, and/or Programmatic platforms including Google Ads, YouTube, Meta, TikTok, Snapchat, DV360, or similar platforms, Demonstrated experience developing, optimizing, analyzing, and reporting on paid campaigns across both brand and performance objectives, understanding of full-funnel digital media strategy, including media planning methodologies, audience strategy, and performance measurement across the customer journey, Experience supporting cross-channel media strategies across brand and performance campaigns, ideally within omni-channel retail, ecommerce, and/or ISP/telco environments, Experience partnering with analytics teams on tracking implementation, reporting frameworks, and dashboard development, Familiarity with attribution methodologies and measurement frameworks, analytical and problem-solving skills with exceptional attention to detail, Proficiency in Google Workspace tools including Google Sheets, Google Docs, Google Slides, and media reporting platforms, Excellent oral, written, presentation, and interpersonal communication skills, organizational, time management, and project management capabilities, Ability to manage multiple projects and priorities in a fast-paced environment
Nice to Have
Experience supporting large, complex accounts with multiple stakeholders, seasonal planning cycles, and integrated retail/ecommerce business objectives., Experience working on omni-channel retail brands with both online and offline conversion goals is a plus., Knowledge with audience targeting, forecasting, and budget management, Experience contributing to integrated media strategy and campaign testing frameworks, Working knowledge with clients with a distinct national vs. local media strategy
What You'll Do.
Own creative development and execution
Shape creative strategy through data-informed testing
Develop scalable concepts for growth
Analyze performance data for budget allocation
Optimize media investment across funnel
Support integrated full-funnel media strategies
Drive strategic planning across channels
Develop strategic recommendations
Steward paid media budgets
Conduct audience research and competitive analysis
Monitor pacing and performance trends
Lead testing and learning initiatives
Deliver strategic insights and recommendations
Build expertise in client industries
Stay current on emerging media platforms
How You'll Work.
Team & Collaboration
Partnering closely with Digital and Motion Designers; Partnering with internal paid media teams; Partnering with activation, creative, and analytics teams; Collaborate in person at office hubs
Communication Scope
Excellent oral, written, presentation, and interpersonal communication skills
Process & Methodology
Project management capabilities, Ability to manage multiple projects and priorities
Full Job Description
## Description The Role Wpromote is looking for an ambitious, experienced, and self-motivated Manager, Performance Creative to join our growing Performance Creative team. This role is ideal for someone who thrives in the fast-paced environment of an agency and is passionate about developing high-performing creative across a variety of digital channels alongside a collaborative and innovative team. Reporting to an Associate Director, this individual will own the development and execution of performance-driven creative across a portfolio of clients, partnering closely with Digital and Motion Designers as well as internal paid media teams. As a Manager, Performance Creative, you will help shape creative strategy through data-informed testing, iteration, and scalable concepts designed to drive measurable growth across the funnel. This role extends beyond asset creation, requiring a strong understanding of channel dynamics, testing frameworks, and client KPIs to ensure creative performance aligns with broader business objectives. At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing. We offer: -Remote-first culture -Unlimited PTO -Extended Holiday break (Winter) -Flexible schedules -100% paid parental leave -401(k) matching -Medical, Dental, Vision, Life, Pet Insurance -Sponsored life insurance -Short Term Disability insurance and additional voluntary insurance -Annual Class Pass credits and more! The anticipated annual salary for this role will range from $75,000 - $85,000, based on considera
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