Bounteous
Digital Marketing Activation: Digital Experience Optimization
ManagerofPersonalization
Neural analysis suggests this role is
optimal for Manager candidates.
“Manager of Personalization at Bounteous. Skills: Personalization, Testing, Audience management. Mature adoption of testing projects. Expand adoption of testing projects”
Industry & Context.
Solution complex problems
Must be legally eligible to work in Canada
What They're Looking For.
Must Have
2+ years experience Product Management, 2+ years experience Testing, 2+ years experience Personalization, Bachelor's degree Marketing, Bachelor's degree Computer Science, Bachelor's degree Information Technology, Legally eligible to work in Canada
Nice to Have
Agency experience preferred
What You'll Do.
Mature adoption of testing projects
Expand adoption of testing projects
Mature adoption of personalization projects
Expand adoption of personalization projects
Develop testing strategies
Develop personalization strategies
Evaluate campaign effectiveness
Refine iterative testing plans
Maintain documentation of testing processes
Maintain documentation of personalization processes
Optimize testing processes
Optimize personalization processes
Configure CRO platforms
Administer CRO platforms
Operate CRO platforms
Support multi-channel campaigns
Audit Adobe Target audiences
Audit Adobe Experience Platform audiences
Identify audience overlap
Identify audience collision risk
Identify audience refresh cadence
Identify cross-activity conflicts
Analyze audience qualification strategies
Analyze audience activation strategies
Quantify overlap rates
Identify conflicting messaging
Identify conflicting experiences
Document prioritization approaches
Develop governance recommendations
Define best practices for audience strategy
Define best practices for audience granularity
Define best practices for recency windows
Define best practices for trait usage
Define best practices for overlap mitigation
Define best practices for Target activity structuring
Align on intended audience experiences
Align on platform limitations
Recommend frameworks to improve personalization consistency
Reduce experience conflicts
Promote information security practices
Enforce information security practices
Identify security risks
Assess security risks
Report security risks
Evaluate data storage
Evaluate data processing
Evaluate data transmission
Ensure compliance with data privacy standards
Ensure compliance with data protection standards
Integrate data protection measures
Safeguard sensitive information
How You'll Work.
Team & Collaboration
Marketing Services team; Client stakeholders
Communication Scope
Lead client meetings; Lead client conversations
Full Job Description
## Description Bounteous is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s complex challenges and tomorrow’s opportunities. With uncompromising standards for technical and domain expertise, we deliver innovative and strategic solutions in Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. Our Co-Innovation methodology is a unique engagement model designed to align interests and accelerate value creation. Our clients worldwide benefit from the skills and expertise of over 4,000+ expert team members across the Americas, APAC, and EMEA. By partnering with leading technology providers, we craft transformative digital experiences that enhance customer engagement and drive business success. Bounteous is leading the charge in dynamic digital experiences and is looking for the right team members to drive those results. In our ever-changing, fast-paced digital world, our approach helps brands envision, harness, and enable their online and mobile presence. We are looking for a Manager of Personalization to create big-picture digital solutions and deliver transformational brand experiences. This person will work within our Marketing Services team and will be responsible for assisting our Personalization Director with achieving channel goals and growth. If you are passionate about collaborating with curious minds as help solution complex problems then we want to hear from you! ## Information Security Responsibilities Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocolsIdentify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assetsUnderstand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and
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