Blend360
Financial Services
ManagerofMarketingPlanning&Delivery
“Manager of Marketing Planning & Delivery at Blend360. Skills: Marketing planning, Marketing delivery, Customer engagement. Drive revenue growth through marketing programs. Plan marketing programs”
What You'll Achieve.
Achieve strategic objectives; Increase agility of planning processes; Increase flexibility of budget deployment; Promote seamless client experience; Measure performance
Industry & Context.
Data analysis
5 days per week onsite, Work onsite 5 days per week, Standard office-based non-standard hours, Limited travel domestically
What They're Looking For.
Must Have
4-6 years marketing management experience, Marketing management experience in financial services, Work onsite in Old Toronto 5 days per week
Nice to Have
Exposure to Agile methodology, Expertise in driving performance growth, Deep knowledge of product analytics, Deep knowledge of marketing tech stack
What You'll Do.
Drive revenue growth through marketing programs
Plan marketing programs
Develop marketing programs
Deliver marketing programs
Drive full-funnel marketing planning
Deliver benefit-led campaigns
Champion customer-focused culture
Deepen client relationships
Leverage Bank relationships
Support marketing objectives
Set annual marketing plans
Refine annual marketing plans
Set quarterly marketing plans
Refine quarterly marketing plans
Plan customer driven action plans
Execute customer driven action plans
Plan marketing programs
Execute marketing programs
Monitor consumer sentiment
Monitor market conditions
Monitor competitive activity
Monitor short-term-demand opportunity
Increase agility of planning
Increase flexibility of budget deployment
Lead engagement strategies
Execute engagement strategies
Integrate strategies within programs
Analyze market research insights
Leverage data analysis insights
Establish strategic direction
Apply understanding of Bank needs
Ensure buy-in of partners
Ensure participation of partners
Establish efficient workflows
Ensure clarity of roles
Ensure accountability of team members
Support development of creative assets
Support deployment of creative assets
Champion proper usage of brand
Ensure compliance with brand guidelines
Ensure compliance with visual identity
Champion high-performance environment
Demonstrate commitment to values
Create inclusive team culture
Direct day-to-day activities
Ensure adequacy of business controls
Ensure adherence of business controls
Ensure effectiveness of business controls
Design global customer-first strategies
Implement global customer-first strategies
Align agency resources
Implement best practices
Implement global standards
Develop global benchmarks
Track global benchmarks
How You'll Work.
Team & Collaboration
Marketing Planning and Delivery practice; Marketing’s Customer Journey management groups; Business partner needs; Multiple business partners; Multiple channel partners; Multiple marketing partners; Marketing’s Journey Management groups; Team members across practices
Process & Methodology
Agile methodology
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