Salesforce
AI CRM
Manager,MarketingAnalytics&Reporting–CampaignIntelligence
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“Manager, Marketing Analytics & Reporting – Campaign Intelligence at Salesforce. Skills: Marketing analytics, Campaign intelligence, Data analysis, Reporting, Insight generation. Track, analyse, and report on full-funnel performance metrics across campaigns, channels, and audiences. Connect signals from paid media, email, web, and more to build a coherent picture of end-to-end campaign impact”
What You'll Achieve.
Inform decisions across the marketing organisation; Surface insights that help campaign and channel owners move faster and smarter; Ensure insights translate into concrete decisions and measurable follow-through; Ensure measurement frameworks reflect the right questions
Industry & Context.
Analytical skills with the ability to synthesise complex, multi-source data into clear insights and recommendations; Identify trends and anomalies across the marketing funnel; Connect the dots across disparate datasets
What They're Looking For.
Must Have
5+ years of experience in marketing analytics, business intelligence, or a related field, analytical skills with the ability to synthesise complex, multi-source data into clear insights and recommendations, Familiarity with marketing measurement frameworks, attribution models, and mid-funnel KPIs, Hands-on experience with tools such as Tableau, Salesforce, Marketo, or Google Analytics, communication skills and the ability to present data-driven stories to both technical and non-technical audiences, Ability to manage competing priorities and drive work forward independently in a matrixed environment, Degree or equivalent relevant experience required
Nice to Have
SQL or data querying proficiency, Experience working within large, global marketing organisations, Familiarity with B2B SaaS go-to-market motions and integrated campaign structures, Demonstrated ability to build scalable reporting frameworks from the ground up
What You'll Do.
and report on full-funnel performance metrics across campaigns
Connect signals from paid media
and more to build a coherent picture of end-to-end campaign impact
Evaluate reporting outputs critically
Identify trends and anomalies across the marketing funnel
Connect the dots across disparate datasets to answer the 'so what'
Develop recommendations that tie funnel signals to strategic priorities and business outcomes
Translate analytical findings into digestible narratives for non-technical stakeholders and marketing leadership
How You'll Work.
Team & Collaboration
Lead cross-functional conversations with campaign and channel owners; Partner with marketing operations, MarTech, and data stakeholders
Communication Scope
Ability to present data-driven stories to both technical and non-technical audiences; Translate analytical findings into digestible narratives
Process & Methodology
Ability to manage competing priorities and drive work forward independently
Full Job Description
_To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts._ Job Category Marketing & Communications Job Details ****About Salesforce**** Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. **About the Role** Salesforce is looking for a Manager, Marketing Analytics & Reporting – Campaign Intelligence to serve as the intelligence layer behind our Global Integrated Campaigns team. In this role, you'll transform complex, multi-source data into clear performance narratives that inform decisions across the marketing organisation. You'll connect signals from paid media, email, and web to build a coherent view of end-to-end campaign impact — going beyond reporting numbers to surface the insight that helps campaign and channel owners move faster and smarter. **What You 'll Be Doing** * Track, analyse, and report on full-funnel performance metrics across campaigns, channels, and audiences to give teams a clear, unified view of what's working * Connect signals from paid media, email, web, and more to build a coherent picture of end-to-end campaign impact * Evaluate reporting outputs critically — understanding their underlying assumptions, identifying potential misinterpretations, and surfacing what the data actually means in business context * Identify trends and anomalies across the marketing funnel, surfacing clear recommendations to ca
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