Amazon MGM Studios
Entertainment
Manager,InternationalTheatricalPublicRelations
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“Manager, International Theatrical Public Relations at Amazon MGM Studios. Skills: Theatrical PR, Publicity campaigns, Media relations, Talent relations. Develop and lead strategic publicity campaigns. Create and execute corporate communications strategy”
What You'll Achieve.
Drive cultural conversation; Drive box office results; Deliver best-in-class campaigns; Generate earned media; Focus on efficiency; Focus on ROI
Industry & Context.
Issues management; Navigating complex media situations
What They're Looking For.
Must Have
Bachelor's degree or industry equivalent experience, Entertainment publicity experience in Italy, Proven track record leading theatrical publicity campaigns, Demonstrated experience managing talent relationships, Relationships with Italian media outlets, Experience managing agency relationships, Experience managing publicity budgets, Ability to develop corporate messaging, Written and verbal communication skills in Italian and English
Nice to Have
Experience at major studio, Crisis communications experience, Experience working across theatrical and streaming windows, Proven track record of budget management, Experience managing or mentoring team members, Understanding of box office metrics, Experience working across multiple territories
What You'll Do.
Develop and lead strategic publicity campaigns
Create and execute corporate communications strategy
Lead and manage local agencies
Manage external vendors
Orchestrate press junkets
Orchestrate talent appearances
Orchestrate premiere events
Build and maintain relationships with media contacts
Build and maintain relationships with critics groups
Build and maintain relationships with cultural influencers
Build and maintain relationships with entertainment journalists
Build and maintain relationships with talent representatives
Build and maintain relationships with industry stakeholders
Provide strategic counsel to leadership
Provide strategic counsel to cross-functional teams
Develop messaging for talent
Develop messaging for filmmakers
Develop messaging for corporate spokespeople
Provide issues management support
Monitor campaign effectiveness
Report on campaign effectiveness
Monitor media coverage
Report on media coverage
Monitor marketplace dynamics
Report on marketplace dynamics
Design word-of-mouth screening programs
Oversee word-of-mouth screening programs
Design tastemaker events
Oversee tastemaker events
Design innovative stunts
Oversee innovative stunts
Design innovative activations
Oversee innovative activations
Lead regional festival strategy
Lead cultural collaborations
Manage theatrical publicity budgets
Collaborate with marketing teams
Collaborate with social teams
Collaborate with digital teams
Collaborate with distribution teams
Present campaign strategies
Present campaign results
Mentor junior team members
Provide guidance to junior team members
Provide guidance to agencies
How You'll Work.
Team & Collaboration
US and EMEA teams; Cross-functional teams; Global priorities
Communication Scope
Written communication; Verbal communication; Strategic counsel; Messaging development; Presenting strategies; Presenting results
Full Job Description
Amazon MGM Studios is seeking an experienced Theatrical PR Manager to lead our theatrical slate in Italy. This role will develop and execute comprehensive publicity strategies for all theatrical releases across Italy, while also crafting corporate storytelling around Amazon MGM Studios' theatrical expansion across the market. You will serve as the senior PR strategist for the Italian theatrical market, working closely with our US and EMEA teams while leading local agency relationships and managing all aspects of theatrical PR campaigns. The ideal candidate will bring extensive knowledge of the Italian entertainment and media landscape, established relationships with high-profile media and industry stakeholders, and a proven track record of delivering successful theatrical publicity campaigns that drive cultural conversation and box office results. Key job responsibilities • Develop and lead strategic publicity campaigns for all theatrical releases in Italy • Create and execute corporate communications strategy around Amazon MGM Studios' theatrical business expansion in Italy • Lead and manage local agencies and external vendors to deliver best-in-class campaigns • Orchestrate press junkets, talent appearances, and premiere events across Italy • Build and maintain relationships with key media contacts, critics groups, cultural influencers, entertainment journalists, talent representatives, and industry stakeholders • Provide strategic counsel to US and Italy-based leadership and cross-functional teams on cultural nuances and market-specific opportunities • Develop messaging and provide issues management support for talent, filmmakers, and corporate spokespeople • Monitor and report on campaign effectiveness, media coverage, and marketplace dynamics across Italy • Design and oversee word-of-mouth screening programs, tastemaker events, and innovative stunts/activations to generate earned media • Lead regional festival strategy and cultural collaborations in concert wit
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