Manager,DigitalMerchandise

The Manager, Digital Merchandise is responsible for creating a best in class customer experience through effective site merchandising strategies for assigned family of business. **Essential Functions:** * Utilize applied knowledge of Digital Merchandising to develop and execute improvements in the customer shopping experience to increase revenue and conversion. * Provides leadership within Digital Merchandising team; mentors and leads digital merchandisers. * Manage all aspects of item setup workflow for assigned family of business. Partner with internal and external contacts to ensure accuracy of product set up and on time site launches. * Maintain product onsite reporting and take action accordingly. * Provide weekly and as needed reporting on business status, risks, and opportunities. * Partners with Digital Marketing to execute visual merchandising strategies by leveraging analytics to drive increases in engagement and conversion. * Create and manage category page content/linking strategies; Provides direction to Marketing creative team to develop and execute category initiatives and strategies. * Performs insightful category analysis to determine optimization opportunities in assortment or online customer experience. * Influences cross-functional business leaders in establishing family of business digital objectives. * A/B tests effectiveness of merchandising strategies; refines strategy based on measured results. * Serves as the digital subject matter expert for cross-functional partners to include digital planning and marketing teams, vendors, omni buying and planning teams and DMM’s. * Recommends enhancements/updates based on category knowledge, competitive analysis, and customer behavior. * Partners to define proper taxonomy and attribution. * Monitors site experience in partnership with analytics team and adjust based on customer engagement. * Assist with customer service questions, warehouse issues and product questions. **Education:** * Bachelor's degree