Manager,DemandGeneration

## Description ABOUT THE ROLE Teikametrics is looking for a hands-on demand generation leader to own the full paid media and lifecycle marketing function. You'll manage the digital marketing budget and activity across LinkedIn, Google, retargeting, affiliate, and referral. You'll report to the VP of Marketing and work in close partnership with the Marketing Operations & Analytics Manager (GTM Ops team) to ensure every campaign is properly tracked, attributed, and optimized. You'll manage one direct report, a Lifecycle Marketing Specialist. This is the right role for someone who is genuinely energized by being in the data, testing hypotheses, and driving pipeline, and who uses AI as a core part of how they work, not an afterthought. At Teikametrics, strategy, execution, and AI-assisted thinking live in the same ## WHY TEIKAMETRICS? At Teikametrics, you’ll experience the excitement of a growth-stage company with the stability of an established market leader. You’ll also have the opportunity to work with cutting-edge AI technology that’s transforming the industry, while collaborating with top brands redefining the future of eCommerce. With a remote-first culture we value impact over location and you’ll have the flexibility to work when you’re most productive and effective. Join us on our mission to be the world’s leading Marketplace Optimization Platform, used by every seller and brand owner. ## HOW YOU’LL SPEND YOUR TIME Paid Media You will build, run, and optimize these channels directly: • LinkedIn Ads: campaign architecture, audience targeting, bid strategy, format mix, creative rotation, and ongoing optimization • Google Ads: SEM campaign structure, keyword strategy and match types, negative list management, Quality Score optimization, bid strategy, and budget pacing • Retargeting: audience segmentation by funnel stage, creative sequencing, frequency management, burn lists, and overlap monitoring across LinkedIn and Google • Affiliate and referral program manageme