Weber Shandwick
PR
Manager,Content
“Manager, Content at Weber Shandwick. Skills: Content strategy, Brand storytelling, Content creation, Client-facing experience. Develop and manage creative content strategies for consumer brand clients.. Write sharp, engaging copy in a variety of voices and formats, ensuring it captures the brand’s unique personality.”
Industry & Context.
What They're Looking For.
Must Have
3–5 years of content strategy experience, with a focus on consumer brands, CPG, or lifestyle sectors., A portfolio that demonstrates creative flair, a clever and engaging writing style, and a distinct consumer-focused voice., The versatility to write effectively across different formats, from short-form social media to long-form articles and press materials., Experience developing content for brand websites and managing social media channels., Knowledge of SEO and AI search principles and how to apply them to content., Excellent collaboration skills and the ability to work with creative teams to produce compelling brand content., A proactive and organized approach to managing content workstreams from concept to completion., Client-facing experience with the ability to articulate creative concepts and content strategy.
Nice to Have
Agency experience is preferred., Familiar with digital storytelling across earned, owned, and paid media.
What You'll Do.
Develop and manage creative content strategies for consumer brand clients.
engaging copy in a variety of voices and formats
ensuring it captures the brand’s unique personality.
Manage day-to-day content for client websites and social media channels.
Contribute innovative ideas for brand storytelling and actively participate in creative brainstorms.
Present content concepts and strategies to clients
articulating the creative vision behind the work.
How You'll Work.
Team & Collaboration
Collaborate with designers and account teams to create integrated and impactful brand campaigns.; Excellent collaboration skills and the ability to work with creative teams to produce compelling brand content.
Communication Scope
Ability to articulate creative concepts and content strategy
Process & Methodology
Managing individual content workstreams, Managing content workstreams from concept to completion
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