Oscar Mayer

Consumer Packaged Goods

Manager,ConsumerInsights

$104–130k Chicago, Illinois, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Manager, Consumer Insights at Oscar Mayer. Skills: Consumer Insights, Market Research, Strategic Planning. Develop and execute strategy. Influence key decisions”

What You'll Achieve.

Directly impact growth; Drive the business forward; Influence so-what’s; Drive focus and impact

Industry & Context.

Consumer Packaged Goods
Problems you'll solve

Analytical; Ability to see through data; Recognize patterns

What They're Looking For.

Must Have

5+ Years of experience in insights, Proficient in various market research techniques, including both qualitative and quantitative methods, Experience working with both primary and secondary data sources, Proficient in syndicated research tools (e. g. Nielsen, Circana, Mintel, et

Nice to Have

client side experience preferred

What You'll Do.

Develop and execute strategy

Influence key decisions

Drive business forward

Make actionable recommendations

How You'll Work.

Team & Collaboration

Work seamlessly with cross-functional teams; A team player that thrives in a fast-paced entrepreneurial environment; Actively shares knowledge, perspectives and best practices

Communication Scope

Strong Communicator; Showcase interpersonal skills; Distilled clean/concise insights; Storytelling behaviors

Process & Methodology

project leadership

Full Job Description

## _Job Description_ As a key strategic business partner and consumer insights manager for Oscar Mayer, Meats business, you will have the opportunity to directly impact growth. In this role, you will be responsible for helping develop and execute the strategy on Oscar Mayer by influencing key decisions across the base arm of the business, from consumer targeting and brand strategy/positioning to renovation and near-in innovation decisions (i.e., LTOs), to communication evaluation (and more). _The Role – Key Skills:_ * **Strategic** : Be a key strategic business partner to Marketing team and a transformational leader. Demonstrating understanding of the consumer, research methodologies/techniques, standard processes and experience to drive the business forward * **Influential** : Influence at all levels of organization (above & below) and work seamlessly with cross-functional teams * **Impactful** : Influence "so-what’s" by making actionable recommendations routed in deep understanding of marketing, business and consumer * **An Owner** : Be versatile with agility! Think and act like a start-up and build out a function against a blank slate without buying pre-packaged solutions or methodologies. * **Flexible** : Be flexible and creative to adjust to changing priorities and business challenges. Manage ambiguity, while showing strong drive for results and project leadership skills; Highly adaptable, works well in an environment of change * **Strong Communicator** : Showcase strong interpersonal skills through distilled clean/concise insights that drive empathy and storytelling behaviors though the organization * **Self-motivated** : Ability to handle many workstreams, challenging priorities and distilling a plan that can be implemented for the team * **Analytical** : Ability to see through data and recognize patterns to advise brand actions * **Collaborator** : A team player that thrives in a fast-paced entrepreneurial environment. Actively shares knowledge, perspectives

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