Konecranes
Industrial Equipment
LightLiftingPlatformManager
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“Light Lifting Platform Manager at Konecranes. Skills: Product strategy, Market growth, Sales enablement. Develop North American product strategy. Increase market share and revenue”
What You'll Achieve.
Increase market share; Increase revenue; Improve product penetration; Meet product growth targets
Industry & Context.
Analytical thinking; Strategic thinking
Willing to travel, Approximately 50% travel
What They're Looking For.
Must Have
Bachelor's degree in business, marketing, or engineering, Proven experience in product management, Proven experience in product marketing, Proven experience in business development
Nice to Have
MBA is a plus, Experience with overhead material handling equipment, Experience with related industrial processes
What You'll Do.
Develop North American product strategy
Increase market share and revenue
Conduct market research
Perform competitive analysis
Identify growth opportunities
Identify market trends
Identify customer needs
Define regional product positioning
Define pricing strategy
Define value propositions
Identify opportunities to expand sales channels
Improve product penetration
Serve as liaison between North America and global
Communicate regional needs to global teams
Communicate regulatory requirements to global teams
Communicate market opportunities to global teams
Provide input on product improvements
Provide input on feature priorities
Provide input on product lifecycle decisions
Understand customer needs
Represent customer voice in product discussions
Monitor product performance
Monitor market share trends
Monitor customer satisfaction
Develop sales strategies
Implement sales programs
Increase product adoption
Collaborate with sales teams
Engage with key accounts
Provide training to sales channels
Provide tools to sales channels
Provide playbooks to sales channels
Improve sales channel effectiveness
Monitor sales performance
Identify actions to meet growth targets
Work closely with regional teams
Align product strategies with business objectives
Partner with marketing teams
Develop product messaging
Develop product campaigns
Develop promotional materials
Facilitate communication between regional and global teams
Ensure alignment on priorities
Ensure alignment on market initiatives
How You'll Work.
Team & Collaboration
Cross-functional teams; Global platform teams; Regional teams; Sales teams; Marketing teams; Service teams; Executive leadership; Global product teams
Communication Scope
Influence stakeholders; Customer value propositions
Process & Methodology
Project management, Roadmap planning
Full Job Description
At Konecranes, we believe that great customer experience is built on the people behind the Konecranes name. Everything we do, we do with passion and drive. We believe diversity drives business success and is the foundation for our growth. We welcome different backgrounds and skills that enrich our community, and we promote a place where we can ALL be ourselves. This is what makes Konecranes a unique place to work . POSITION SUMMARY The Platform Manager is responsible for driving growth and increasing market share for Konecranes chain hoists, KBK workstation crane systems, and jib cranes across North America. This role focuses on developing and executing product strategies that strengthen Konecranes’ competitive position, expand sales channels, and increase adoption of these product lines. The Platform Manager will conduct market research, identify growth opportunities, and develop sales and go-to-market strategies aligned with regional business goals. The ideal candidate is an analytical thinker with strong business acumen, excellent communication skills, and a proven ability to influence cross-functional teams to deliver measurable business growth. RESPONSIBILITIES: Product Strategy and Market Growth * Develop and execute the North American product strategy for Konecranes chain hoists, KBK systems, and jib cranes to increase market share and revenue. * Conduct market research and competitive analysis to identify growth opportunities, market trends, and customer needs. * Define regional product positioning, pricing strategy, and value propositions for target market segments. * Identify strategic opportunities to expand sales channels and improve product penetration across industries and regions. Coordination with Global Product Teams * Serve as the primary liaison between the North American business and the global platform teams responsible for product development. * Communicate regional customer needs, regulatory requirements, and market opportunities to ensure glo
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