LifecycleMarketingCoordinator

## Description The Lifecycle Marketing Coordinator will support the lifecycle team in executing and optimizing lifecycle marketing campaigns across a range of channels to drive customer/runner engagement and retention for Favor Delivery. Reporting to the Lifecycle Marketing Manager , this role will help execute lifecycle campaigns and contribute to testing, analysis, creative development, and reporting. Channels will include email, push notifications, in-app messaging and other emerging channels. The ideal candidate is a curious, analytical, and detail-oriented marketer who’s eager to learn, and is excited to grow their career in a fast-paced, high-impact environment. ## What you'll do Support execution and optimization of lifecycle marketing campaigns across channels such as email, push notifications, and in-app messaging, ensuring timely launches and accurate targeting. Support campaign builds by refreshing or configuring components based on solution designs provided by marketing operations team specialists. Support in pulling data and reporting on campaign performance on a weekly, monthly and quarterly cadence. Support the maintenance of the CRM calendar, ensuring all campaigns align with key product launches, promotions, and customer lifecycle stages. Craft and submit clear and concise creative briefs to support lifecycle campaigns. Collaborate & build strong cross-functional relationships (e.g., Creative, Marketing Operations, Analytics, and Product) to support campaign planning, asset development, and delivery. Support the QA process for campaigns before deployment to ensure proper rendering, links, personalization, and message accuracy across all devices and platforms. Stay informed on CRM best practices and trends, helping the team identify new opportunities to improve campaign performance and user experience. Participate in brainstorming sessions for new creative concepts, test ideas, and campaign initiatives. ## Skills you have Bachelor’s degree or equival