CMC Markets
FinTech
Lifecycle&EngagementManager
“Lifecycle & Engagement Manager at CMC Markets. Skills: Lifecycle marketing, Customer engagement, Marketing automation. Lead lifecycle engagement. Shape customer communications”
What You'll Achieve.
Drive engagement; Drive retention; Drive long-term customer value; Impact customer adoption; Impact customer retention; Impact revenue growth
Industry & Context.
Turning complex challenges into practical solutions
What They're Looking For.
Must Have
Experience in CRM, Lifecycle marketing experience, Customer engagement experience, Hands-on experience with Braze, Experience with a similar marketing automation platform, Experience working with external partners, Experience with clients, Experience with B2B stakeholders, Analytical skills, Data-driven approach
Nice to Have
Interest in financial services, Interest in investing, Interest in fintech
What You'll Do.
Lead lifecycle engagement
Shape customer communications
Build automated journeys
Optimize automated journeys
Manage stakeholder relationships
Use customer insights
Improve platform adoption
Deliver seamless customer experiences
Support growth of strategic partnerships
How You'll Work.
Team & Collaboration
Working closely with Product Marketing; Working closely with Data teams; Working closely with Compliance teams; Working closely with Performance teams
Communication Scope
Influencing stakeholders
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