Hosto. ai
SaaS
LeadProductMarketingManager,Growth&Lifecycle
“Lead Product Marketing Manager, Growth & Lifecycle at Hosto. ai. Skills: Growth marketing, Lifecycle marketing, Product marketing, Funnel optimization, Copywriting. Own the funnel end-to-end — signup → activation → trial → paid → retained. Set the model, run the experiments. Own trial-to-paid conversion — design the trial experience, the upgrade moment, and the pricing copy that turns active trials into paying hosts”
What You'll Achieve.
Move an activation or trial-conversion metric; Compounding lifecycle marketing; Value obvious in five seconds
Industry & Context.
What They're Looking For.
Must Have
6+ years of product marketing, with at least 2 owning self-serve B2C or low-ACV B2B SaaS funnels, You've moved an activation or trial-conversion metric — and can show the before-and-after on a real funnel, Lifecycle marketing in your bones — you've owned an onboarding sequence, a winback program, an in-product messaging framework., You know which tool, which trigger, which line moved which number, Founder-grade copy chops — you write the LP, the email, the in-app message yourself, Quantitative — funnel models, cohort analysis, segment-level retention, Native or near-native English — every word ships to a US-based solo Airbnb host
What You'll Do.
Own the funnel end-to-end — signup → activation → trial → paid → retained.
Set the model, run the experiments, Own trial-to-paid conversion — design the trial experience, the upgrade moment, and the pricing copy that turns active trials into paying hosts, Run the full lifecycle program — onboarding sequence, in-product messaging, winback for paused trials, expansion for hosts adding properties, Sharpen positioning as the product evolves, Own the landing page and message-to-market fit — the LP is the conversion engine.
Test headlines, proof points, social proof, layout, Build the activation moment — design the moment a new host first feels Hosto earn its keep.
How You'll Work.
Communication Scope
Native or near-native English
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