Sonos

LeadProductMarketer,Software

$134–134k New York, New York, United States FULL TIME Remote Friendly
The Brief

“Lead Product Marketer, Software at Sonos. Skills: product narrative ownership, launch brief ownership, strategic collaboration, audience insight utilization. Own the Global Product Narrative. Lead the Learning Agenda”

What You'll Achieve.

Ensure that all campaigns, programs and activations have clear and measurable KPIs that align with strategic objectives

Industry & Context.

Eligibility Requirements

Must live within commuting distance of Santa Barbara or New York, Sonos is unable to sponsor or take over sponsorship of an employment visa for this role at this time

What They're Looking For.

Must Have

8+ years in brand management, marketing, or product marketing within global, software-product-led organizations, Demonstrated experience developing product narratives and creative briefs that inspire outstanding work, Ability to gather, evaluate, and synthesize product, competitive, audience, and cultural intelligence across multiple sources, cultural intelligence: you track trends critically, connect them to brand opportunity, and bring them into briefs in a way that feels real, not forced, Experience integrating audience inputs from multiple sources (product, commercial, media) into a unified strategic point of view, Proven ability to partner with and inspire creative teams, Clear, confident communicator across senior leadership, agency partners, and cross-functional teams, Brand-rigorous and product-fluent, Comfortable defining and evolving process. Or navigating a complete lack of process, Concise communicator. Brevity = Clarity, Deeply curious about people, culture, and what drives meaning, Energized by the upstream and comfortable doing consequential work before anyone can see where it's going, A generous, elevating strategic partner who collaborates and shares, but also knows how to manage (and sometimes graciously decline to use) feedback in order to make the team and the work better, High standards for both strategic thinking and creative quality, Authorized to work for any US employer, both now and in the future

What You'll Do.

Own the Global Product Narrative

Lead the Learning Agenda

Partner with Marketing Teams to Define Success

Inspire Creative Teams

Enable Regional and Segment Marketing

How You'll Work.

Team & Collaboration

Collaborate with Product Management to develop the authoritative product narrative; Collaborate with UX and Insights teams to develop research plans; Partner with creative teams as a strategic collaborator; Provide consumer, professional, and retail marketing teams with the global narrative and strategic inputs

Communication Scope

Clear, confident communicator across senior leadership, agency partners, and cross-functional teams; Concise communicator. Brevity = Clarity

Free ATS check

Applying for this Lead Product Marketer, Software role?

Most applicants get filtered before a human reads their resume. See if yours makes the cut.

How to Apply on Workday

  • Workday has a multi-step form — save your progress after every section.
  • "Apply With LinkedIn" can fail or lose data; manual entry is more reliable.
  • Watch for the "Submit for Review" final step — hitting "Save" alone does not submit.
  • Job requisition numbers are useful when following up with HR by email.

ANONYMOUS · UNFILTERED

What do employees actually say about Sonos?

Real rants from real employees. Read before you apply.

Read Company Rants →