LeadGenerationAnalyst(BDR)

**Our Purpose** _Mastercard powers economies and empowers people in 200 + countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._ **Title and Summary** ### Lead Generation Analyst (BDR) ### Job Summary: Mastercard offers an expansive, diversified portfolio of value-added services to power growth for our partners by making commerce smarter, more personal, and more secure. Mastercard Services is a fast-growing, key differentiator for Mastercard, powered by proprietary data, advanced technology and modeling, and unique expertise.​ This Business Development Representative (BDR) role will directly contribute to that business growth. As Mastercard Services continues to build and expand our relationships into new industries and buying centers, the BDR will be responsible for both inbound lead management / follow-up and outbound cold outreach activities (email, social media / LinkedIn, cold calls) to engage our ideal customer profiles / senior decision-makers at enterprise organizations, book meetings with qualified personas, and source business opportunities for Mastercard Services. This role will be exposed to the broad Mastercard Services product set and collaborate with cross-functional teams, including Business Development and the Services B2B Marketing team of which this role is part. Key Responsibilities: Prospecting and Lead Generation: Identify and engage with potential clients through various channels, including email, phone calls, LinkedIn, etc. Focus on reaching senior decision-makers at enterprise organizations to book meetings and source qualified business opportunities. This role c