BJAK
Creative
LeadCreativeStrategist
“Lead Creative Strategist at BJAK. Skills: creative strategy, performance creative, digital content, campaign strategy, brand voice development, messaging development, content architecture development, strategic campaign concept development, digital asset creation, performance data analysis. Write and develop campaign and brand plans, including brand voice, messaging, style, and content architecture. Conduct creative discovery through research of UK market campaigns, social trends, and user behav”
What You'll Achieve.
optimal acquisition efficiency
Industry & Context.
Based in the UK
What They're Looking For.
Must Have
4–6 years in a hands-on creative strategy role focused on performance creative, digital content, or campaign strategy within high-growth B2C brands or agencies, Compelling portfolio demonstrating the ability to translate strategic insights into high-performing digital video and mobile-first content, Expertise in digital content production workflows, including scripting, storyboarding, editing, and delivering optimized assets, Proven ability to use campaign metrics (CTR, CPA, ROAS) to critique, iterate, and scale creative concepts, Proficiency with design tools and video production/editing software, project management skills and ability to manage complex cross-functional workflows
What You'll Do.
Write and develop campaign and brand plans
including brand voice
and content architecture
Conduct creative discovery through research of UK market campaigns
and user behavior to identify winning messaging angles
Develop strategic campaign concepts that turn insights into actionable blueprints for digital content
Translate concepts into executable digital assets
taking ownership of production workflows for high-volume video ads
and performance-driven content
Partner with internal teams to analyze performance data (CTR
CPA) and iterate creative assets for optimal acquisition efficiency
Ensure all content maintains alignment with BJAK’s new UK brand voice while pushing creative boundaries
How You'll Work.
Team & Collaboration
Partner with internal teams to analyze performance data (CTR, conversion rates, CPA) and iterate creative assets for optimal acquisition efficiency
Process & Methodology
project management skills, ability to manage complex cross-functional workflows
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