Dutch Vet
Veterinary Care
IterableLifecycleMarketingManager
Neural analysis suggests this role is
optimal for Manager candidates.
“Iterable Lifecycle Marketing Manager at Dutch Vet. Skills: Iterable, Lifecycle marketing, Prospect acquisition. Build prospect-focused lifecycle campaigns. Execute prospect-focused lifecycle campaigns”
What You'll Achieve.
Drive trial starts; Drive plan conversions; Drive first-purchase moments; Impact new member acquisition
Industry & Context.
Identify gaps; Optimize conversion rates
What They're Looking For.
Must Have
3+ years of lifecycle or CRM marketing experience, 3+ years of hands-on Iterable experience, Located in the US
Nice to Have
Experience in subscription, Experience in DTC, Experience in consumer health/wellness, Familiarity with growth experimentation frameworks, Familiarity with prospect lifecycle measurement, HTML knowledge for email troubleshooting, Experience collaborating with paid growth teams, Experience collaborating with product marketing teams
What You'll Do.
Build prospect-focused lifecycle campaigns
Execute prospect-focused lifecycle campaigns
Own execution of prospect moments
Re-engage abandoned flows
Manage promotional campaigns
Create recurring campaigns
Ensure messaging is timely
Ensure messaging is persuasive
Ensure messaging is on-brand
QA campaigns thoroughly
Monitor funnel performance
Report on prospect metrics
Improve prospect lifecycle best practices
Improve prospect lifecycle templates
How You'll Work.
Team & Collaboration
Work with LCM Director; Partner with growth; Partner with design; Partner with CX
Communication Scope
Persuasive writing
Process & Methodology
Manage multiple campaigns
Full Job Description
## Description DO NOT APPLY IF YOU DO NOT HAVE ITERABLE EXPERIENCE About Us Dutch Vet is transforming veterinary care by making expert treatment accessible anytime, anywhere. Our mission is simple: help every pet live their happiest, healthiest life by connecting pet parents with licensed vets through seamless virtual visits. We’re the only veterinary telemedicine service that can diagnose, prescribe, and ship medications directly to customers in most states. For less than $100 per year, Dutch offers real relief and convenience for pets and their families. As one customer put it: “Dutch was the only site that would diagnose and prescribe meds as well as ship the meds.” Here’s what other customers have said about Dutch Vet: "The easiest vet visit you'll ever have.” "More thorough than my in-person vet.” "No nonsense, quick, easy and friendly veterinarian. Much cheaper than our regular local vet that couldn’t get us in. So glad I found Dutch!" Backed by world-class investors including Forerunner Ventures, Eclipse Ventures, and Bling Capital, our team is made-up of successful startup founders (Hims, PlushCare, Nasty Gal) with expertise in scaling enterprises (TripAdvisor, Walmart, BARK). Featured in TechCrunch, Forbes, Wired, and Axios, Dutch is setting the standard for quality, accessibility, and compassion in pet care. THE ROLE: We're looking for a Lifecycle Marketing Manager focused on prospect marketing — turning awareness into action through targeted, high-converting email, SMS, and push programs. This role is ideal for someone with 3+ years of hands-on Iterable experience who is data-driven, detail-oriented, and ready to own execution from day one. ITERABLE experience is a must-have requirement for this role. You'll work closely with the LCM Director to build and optimize prospect journeys that drive trial starts, plan conversions, and first-purchase moments. This is a fully remote role, but you must be located in the US to be considered. If this sounds interes
Applying for this Iterable Lifecycle Marketing Manager role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Lever
- Lever uses a streamlined one-page form — apply in under 5 minutes.
- LinkedIn import works well; review parsed data before submitting.
- The cover letter field is optional but visible to reviewers — use it to differentiate.
- Referral codes from employees can significantly boost visibility of your application.
ANONYMOUS · UNFILTERED
What do employees actually say about Dutch Vet?
Real rants from real employees. Read before you apply.