Peter Millar

apparel

IntegratedMarketingCoordinatorLifestyleandRetail

Raleigh, North Carolina, United States FULL TIME Remote Friendly
The Brief

“Integrated Marketing Coordinator – Lifestyle and Retail at Peter Millar. Skills: brand marketing initiatives, in-store activations, customer experience support, vendor communication, materials preparation, on-site support, customer insights, store feedback, local partners, community organizations, visual merchandising, store teams, marketing materials, retail marketing calendar. Support the execution of brand marketing initiatives for retail stores, including seasonal campaigns, product launches”

What You'll Achieve.

Track and compile basic performance metrics (e. g. , traffic, event attendance) for reporting purposes.

Industry & Context.

apparel

What They're Looking For.

Must Have

Bachelor’s degree in Marketing, 1+ years of marketing or retail experience

Nice to Have

Interest in retail and customer behavior, Attention to detail and an interest in understanding consumer behavior

What You'll Do.

Support the execution of brand marketing initiatives for retail stores

including seasonal campaigns

and in-store activations.

Assist in bringing brand storytelling to life in retail locations through in-store marketing materials and customer experience support.

Coordinate logistics for in-store events and activations

including vendor communication

materials preparation

Gather customer insights and store feedback to share with the broader marketing team.

Support outreach efforts by helping maintain relationships with local partners and community organizations.

Maintain documentation of placements obtained via these partner relationships.

Partner with visual merchandising and store teams to help ensure marketing materials are implemented correctly in stores.

Assist with aligning retail initiatives with digital and e-commerce campaigns by sharing updates and coordinating assets.

Track and compile basic performance metrics (e. g.

event attendance) for reporting purposes.

Support coordination across cross-functional teams including Brand

Maintain and update the retail marketing calendar to ensure teams are informed of upcoming initiatives.

Assist with budget tracking

invoice processing and other administrative tasks.

How You'll Work.

Team & Collaboration

Support coordination across cross-functional teams including Brand, PR, creative, and merchandising.; Partner with visual merchandising and store teams to help ensure marketing materials are implemented correctly in stores.

Communication Scope

Excellent communication and interpersonal skills

Free ATS check

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