Amazon.com Services LLC
Marketing PR, Marketing, global communications and community impact
InsightsandAnalyticsManager,Reputation&ContentStrategy
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“Insights and Analytics Manager, Reputation & Content Strategy at Amazon.com Services LLC. Skills: Analytics, Reporting, Data visualization, Communications strategy. Build dashboards. Maintain dashboards”
What You'll Achieve.
Improve content performance; Improve audience engagement
Industry & Context.
Solve problems; Troubleshoot data tagging
What They're Looking For.
Must Have
3+ years digital analytics, 3+ years business intelligence, 3+ years data analysis, 3+ years cross functional experience, Bachelor's degree quantitative field, SQL proficiency, Excel proficiency, Data visualization tools proficiency
Nice to Have
Experience in media analytics, Experience in publishing analytics, Experience in communications analytics, Experience in content analytics, Hands-on A/B testing experience, Hands-on statistical analysis experience, Familiarity with audience measurement tools, Familiarity with web analytics platforms, Python/R familiarity, AWS data storage familiarity, AI-assisted development tools familiarity, Experience in internal communications analytics, Experience in employee engagement analytics, Project management skills, Detail-oriented, Self-motivated, Experience creating documentation, Experience creating training materials, Tableau skilled, AWS Quicksight skilled, Power BI skilled
What You'll Do.
Demonstrate impact of communications
Execute weekly reporting
Execute monthly reporting
Execute quarterly reporting
Support ad-hoc analytics requests
Monitor channel performance
Partner with channel leads
Partner with editorial leads
Understand audience data
Understand performance metrics
Support experimentation
Analyze test outcomes
Educate team members on tools
Create documentation for tools
Create documentation for reporting
Create training materials for tools
Create training materials for reporting
Work with Product teams
Measure content impact
Incorporate audience insights
Support strategic projects
Support deep-dive analyses
Identify automation opportunities
Improve data workflows
Stay current on trends
Stay current on best practices
Recommend measurement framework improvements
Recommend data collection improvements
Contribute to analytics roadmap
Contribute to capability-building
How You'll Work.
Team & Collaboration
Cross-functional teams; Channel leads; Editorial leads; Product teams; Tech teams; Internal research teams; Communications leaders
Communication Scope
Translate complex data; Clear insights; Digestible insights
Process & Methodology
Manage multiple projects, Manage priorities
Full Job Description
Amazon is seeking an Insights and Analytics Specialist to support measurement, reporting, and data analysis across Amazon's internal communications channels. In this role, you will execute analytics projects, build dashboards, and provide data support to communications leaders, channel owners, editors, and event managers. You will work closely with the Insights and Analytics Manager to translate data into actionable insights that improve content performance and audience engagement. The ideal candidate combines strong technical analytics skills with clear communication abilities. You are detail-oriented, curious about audience behavior, and passionate about using data to solve problems. You thrive in a fast-paced environment, can manage multiple projects simultaneously, and work backwards from stakeholder needs. You have hands-on experience with data visualization tools, Excel, SQL, and AI-assisted and agentic AI development tools (e.g., Kiro, Cursor, Claude Code) and can translate complex data into clear, digestible insights for non-technical audiences. Key job responsibilities Analytics Execution & Reporting • Build and maintain dashboards, reports, and analyses that demonstrate the impact of internal communications across channels • Execute weekly, monthly, and quarterly reporting on communications performance metrics and audience insights • Support ad-hoc analytics requests from channel leads, editorial teams, and stakeholders • Monitor channel performance and flag trends, anomalies, or opportunities to the Insights and Analytics Manager Data Support & Enablement • Partner with channel and editorial leads to help them understand their audience data and performance metrics • Support A/B testing and experimentation efforts by setting up tests, tracking results, and analyzing outcomes • Educate communications team members on how to use self-service analytics tools and interpret their data • Create documentation and training materials for data tools and reporting pro
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