Procter & Gamble (P&G)
Consumer Goods
InfluencerMarketingManager
“Influencer Marketing Manager at Procter & Gamble (P&G). Skills: Influencer Marketing, Social Media, Campaign Management. Champion a consumer-centric approach. Design and execute influencer marketing strategies”
What You'll Achieve.
maximize return; innovate in real time; amplify equity and voice of brand; maximize engagement with consumers
Industry & Context.
Good analytical skills; translating them into actionable recommendations
What They're Looking For.
Must Have
Experience managing social media/influencers campaigns on agency and/or client side for mass brands, Demonstrated track record of delivering impactful social media campaigns (from strategy development to execution) that engaged diverse audiences across CE, In-depth knowledge of social media platforms: both organic and paid brand presence, Proficient English & Hungarian, spoken & written
Nice to Have
experience from both agency and client side is advantage, Understanding of the Hungarian influencers industry (experience from other CE markets is beneficial), Personal interest in social media & influencer marketing, Good analytical skills, identifying data-driven insights and translating them into actionable recommendations, Innovative and entrepreneurial focus, A desire to develop and work within brand/media structures of multinational company
What You'll Do.
Champion a consumer-centric approach
Design and execute influencer marketing strategies
Develop social media communication calendar
Manage collaboration with agency partners
Collect learnings and optimize social media communication
Leverage social listening and trend analysis
Build community around the brand
Ensure influencer marketing campaigns are compliant
How You'll Work.
Team & Collaboration
Collaborate with brand, commercial and media teams
Communication Scope
English & Hungarian, spoken & written
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